
Criteria Data QA Copilot
AI copilot for automated data quality QA in analytics pipelines
Modern organizations rely heavily on data to make decisions, measure performance, and power analytics and AI systems. However, as data pipelines grow more complex, ensuring consistent data quality becomes increasingly difficult. Small issues such as missing records, delayed updates, unexpected schema changes, or silent metric shifts can easily go unnoticed and lead to incorrect insights. The AI Copilot for Automated Data Quality QA is designed to solve this problem by continuously monitoring, validating, and improving data quality across the entire analytics pipeline.
The AI Copilot acts as an intelligent assistant that works in the background, watching how data flows from source systems through transformations and into reports, dashboards, and models. Instead of relying solely on manually written rules or reactive checks, it learns what healthy data looks like over time and automatically identifies when something goes wrong. This allows teams to detect and resolve data issues early, before they affect business decisions.
At its core, the AI Copilot provides automated data quality checks across key dimensions such as completeness, accuracy, consistency, freshness, and integrity. It can detect missing or duplicated records, out-of-range values, broken relationships between tables, and delays in data updates. These checks run continuously and adapt as data evolves, reducing the need for constant manual configuration.

