Revenues&Values
Hiring your first Sales or Marketing person is one of the most important ā and most screwed-up ā things a founder can do. This playbook walks you through the entire process, step by step, so you don't waste months on the wrong hire.
What's inside:
ā 4-Phase Hiring Checklist ā Define the role, source candidates, screen & interview, and close the offer. Every task is clickable with built-in progress tracking.
š Job Posting Generator ā Fill in a few fields and get a polished, candidate-attracting job description instantly. No more generic "responsibilities" copy.
š¤ Interview Script ā A full 60-minute structured script with opening questions, STAR-method prompts, red flag signals, and what good answers actually sound like.
š Offer Letter Template ā A professional, legally-minded offer letter that auto-generates as you fill it in. Ready to copy into DocuSign.
š 6-Week Hiring Timeline ā A realistic week-by-week schedule from role definition to signed offer.
Built for first-time hiring managers who need a proven system, not a textbook. No generic, lacking advice ā just the exact process used to hire high-performing Sales & Marketing talent.
One-time purchase. Instant access. Use it for every hire.