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Supplement Ad Autopsy · Drop #01

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These supplement ads ran 1,329 days straight. We opened them up.

Nobody funds a losing ad for three years. That's the whole premise.

We pulled 54 live supplement ads from Meta's ad index, kept the 25 that have survived the longest or scaled the fastest, and took each one apart: the hook, the angle, the awareness stage, the offer math, and the reason it keeps printing while everything around it dies in 72 hours.

Inside Drop #01:

  • 6 meta-patterns that repeat across brands that have never met each other, with counts from the dataset

  • 25 autopsies with the actual ad creatives shown, each ending in a fill-in-the-blank template you can brief the same day

  • The Grey Zone: 3 persona-advertorial machines dissected, with the exact FTC and Meta tripwires marked. Every intel product shows you what runs. This one also shows you what gets accounts banned.

  • A template bank of 10 hooks extracted from ads with a combined 10+ years of continuous spend

Written for media buyers, creative strategists, and DTC supplement founders. Read it in 40 minutes, brief from it for a month.

7-day refund, no questions. If you don't brief at least one ad from this, ask for your money back.

We also make the AI Visibility Audit Kit — sell $500+ GEO audits to local clients.

Supplement Ad Autopsy · Drop #01 | Whop