
You can already run a campaign. What you can’t do is walk in with one.
So the meeting becomes a rate conversation. Nothing to point at, nothing priced, nothing to say yes to. That is why you quote hourly.
This is what you walk in with: a complete patient reactivation engagement for dental practices, licensed to sell as your own.
Dormant Revenue Calculator — a 10-tab workbook that prices the job from the practice’s own numbers and returns the figure that closes the meeting: how many patients must come back to break even. Usually under two.
Reactivation Proposal — five pages. Three tiers, already priced. Scope, terms, signature block.
Campaign Message Library — 21 messages across three patient segments. Nine emails, six texts, three voicemails, three postcards. Six touches over 28 days.
First Client Checklist — 45 minutes from opening the files to five pitches sent.
The conservative case uses a 4% reactivation rate. Vendors publish 14–25%, but those describe warmer patients. Model below the market’s own claims and a sceptical owner has nothing to argue with.
One signed retainer pays this back many times over on the first invoice. Every client after is the same files again.
White-label licence included. Rebrand it, unlimited clients, at whatever you charge.
Download it, pick five practices near you, and send the first pitch tonight.
Marketing templates, not legal advice; compliance checklist included. Instant download — all sales final.