Why 67% of chiropractic patients check your website before booking
I've built websites for chiropractors for a while now, and I keep seeing the same pattern.
Most solo chiropractors open their practice and think word-of-mouth alone will fill their schedule. And it does — for a bit. But then growth stalls.
Here's what the data actually shows:
67% of patients Google a chiropractor before booking — even after getting a referral from a friend
The average patient visits 3-4 practice websites before choosing one
Practices with a clean, mobile-friendly site book 2-3x more new patients per month than those with a dated site or no site at all
The problem? Most chiro websites are either:
Built by a generic agency that doesn't understand chiropractic
A DIY Wix/Squarespace site that looks amateur
Non-existent (just a Google Business listing)
That's exactly why I built ChiroSites — website templates designed specifically for chiropractic practices. Optimized for patient bookings. No coding. Live in minutes.
If you're a solo chiropractor opening your first practice (or upgrading from a site that's not converting), this is built for you.
