I've helped local businesses go from 200 followers to 10k+ in under 6 months. Here's the exact 3-post framework that works every single time:

1. The "Behind the Scenes" Reel

Film yourself opening the shop, prepping food, setting up — whatever your morning looks like. Use a trending sound. No editing needed, just raw and real. These consistently get 5-10x more views than polished content because people love authenticity.

2. The "Did You Know" Carousel

Share something most people don't know about your industry. A barber? "3 things to tell your barber before your next cut." A gym? "Why you're not seeing results after 3 months." This builds authority and gets saved like crazy.

3. The Customer Transformation

Before/after, testimonial, or reaction video. This is your social proof. A salon showing a hair transformation, a restaurant showing an empty plate — it writes itself.

Post these 3 types on rotation and you'll never run out of content ideas.

I break down strategies like this weekly inside Launchpad. If you're a local business owner trying to grow on social, come check it out.