Most SaaS founders treat translation as an afterthought. "We'll localize later." But here's what the data shows:

72% of consumers prefer to buy products in their native language. And it's not just about translating — it's about adapting your entire messaging for a new culture.

A few things I've seen SaaS teams consistently get wrong:

• Direct translation of marketing copy — what sounds punchy in English often falls flat in German or Japanese. You need transcreation, not translation.

• Ignoring SEO in other languages — your English keywords don't map 1:1 to search behavior in other markets. You need localized keyword research.

• One-size-fits-all docs — your help center, onboarding emails, and product UI all need to feel native, not machine-translated.

I've been helping SaaS startups expand internationally through professional translation and content writing. If you're scaling globally and need someone who actually understands both the language and the product — I'm here.

The retainer is $149/mo. Reach out if you want to talk scope.