A content operations spreadsheet for creators and marketing teams. Plan posts across every platform, move each one through a real status pipeline, and log performance into a dashboard that shows what is actually working.

Seven tabs, 591 live formulas:
• Start Here — setup guide built into the workbook
• Setup — your platforms, content pillars, formats and targets
• Content Calendar — 150 planned rows with a status pipeline and days-out countdown
• Post Tracker — 200 rows of performance data with automatic engagement rate
• KPI Dashboard — results broken down by platform, by pillar and by format, plus what to do more of
• Idea Backlog — parked ideas scored by effort against potential
• Hook Swipe File — 40 opening lines to adapt, plus space for your own

Works in Microsoft Excel and Google Sheets. Instant download. Free updates included.