I hear this from agents all the time: "I'm not good with technology."

Here's the truth — you don't need to be.

The ESTATED Marketing Toolkit is designed for agents who want results without the learning curve:

→ Templates are fill-in-the-blank (literally just swap out the property details)

→ AI prompts work with free ChatGPT (copy the prompt, paste it in, done)

→ DM scripts are word-for-word (no improvising needed)

→ The content calendar tells you exactly what to post and when

If you can send a text message, you can use this toolkit.

No apps to learn. No dashboards to figure out. No tech required.

Just proven marketing that works for estate agents — use code LAUNCH25 for 25% off.

The average estate agent spends 2-3 hours a day trying to figure out what to post, what to say, and how to get leads.

That's 15 hours a week. 60 hours a month. Time you could be spending on viewings and closing deals.

What if you had every piece of marketing content pre-written and ready to go?

That's what the ESTATED Marketing Toolkit gives you:

📋 30-day content calendar — know exactly what to post every single day

📱 10 social media templates — fill in the blanks, hit publish

🤖 25 AI prompts — generate fresh content in seconds

💬 5 DM scripts — copy, paste, book viewings

Stop overthinking your marketing. Start closing deals.

Code LAUNCH25 = 25% off for the first 50 agents.

After years of running marketing for estate agents, I got tired of watching good agents waste money on bad agencies.

So I built the ESTATED Marketing Toolkit — everything an estate agent needs to market themselves, packaged into one place:

✅ 25 AI prompts that write your listings, ads, and emails

✅ 10 social media templates (just fill in and post)

✅ 5 ad copy templates tested on real campaigns

✅ 5 DM scripts that actually book viewings

✅ 3 offer creation frameworks

✅ A ready-made lead magnet

✅ A 30-day content calendar

No monthly fees. No retainers. Pay once, use forever.

First 50 buyers get 25% off with code LAUNCH25.

This is the marketing system I wish I had when I started.

The best agents I know don't chase leads. They attract them.

The secret? A lead magnet.

What is a lead magnet?

A free resource you give away in exchange for an email address. For estate agents, the most effective ones are:

• "The Home Buyer's Guide to [Your Area]" — step-by-step buying process with local market data

• "Seller's Checklist: 10 Things to Do Before Listing" — practical prep guide

• "What Does £[X] Buy in [Area]?" — visual market snapshot

How it works

1. Create a 10-page PDF guide (I have a template for this)

2. Set up a simple landing page or Linktree with an email capture

3. Promote it: Instagram bio, Facebook ads, email signature, open house handouts

4. Every download = a warm lead in your inbox

5. Follow up within 24 hours with a personal message

The numbers

If your lead magnet gets just 5 downloads per week:

• That's 20 warm leads per month

• If you convert just 10%, that's 2 extra deals per month

• At an average commission of £3,000–5,000, that's £6,000–10,000 in extra revenue

From one PDF you created once.

I built a complete, ready-to-customize lead magnet template inside ESTATED — along with 25 AI prompts, social templates, ad scripts, DM scripts, and a 30-day content calendar.

Stop chasing. Start attracting. 🏠

Your DMs are a goldmine and you're ignoring them.

Every new follower, story responder, and post engager is a potential client. But most agents either:

• Never follow up

• Send something awkward like "Hey, are you looking to buy?"

Here are 5 scripts that actually convert:

Script 1: New Follower

"Hey [name]! Thanks for the follow. Are you based in [area]? I post a lot about the local property market — happy to answer any questions you have about buying or selling here."

Why it works: Non-pushy, positions you as helpful, opens a conversation.

Script 2: Story Responder

"Thanks for reacting to that! Are you currently looking or just keeping an eye on the market? Either way, happy to keep you in the loop on anything that comes up in [area]."

Why it works: Leverages warm engagement, qualifies without being salesy.

Script 3: Post-Viewing Follow-Up

"Great meeting you at [property address] today! I'd love to know your honest thoughts. If you want, I can set up alerts for similar properties in your budget — just let me know your must-haves."

Why it works: Personal, proactive, keeps the conversation moving.

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I've got 5 complete scripts (plus 25 AI prompts, 10 social templates, 5 ad copy templates, a lead magnet, and a 30-day content calendar) inside ESTATED.

Every script is copy-paste ready. No guesswork. No awkward DMs. Just booked viewings. 🏠

Most estate agents post a property photo with "Just Listed! 3 bed semi, £325k, call for details" and wonder why nobody engages.

Here's the content framework that actually works:

The 4-Pillar System

Week 1: Authority & Trust

→ Market updates, myth-busting, expert tips

→ "You DON'T need a 20% deposit to buy. Here's why..."

Week 2: Listings & Social Proof

→ Virtual tours, just sold stories, area guides

→ "SOLD in 6 days, £12k over asking. Here's how we did it."

Week 3: Education & Value

→ Process explainers, Q&As, seasonal tips

→ "What actually happens between offer accepted and getting keys?"

Week 4: Connection & Conversion

→ Lead magnets, objection handling, direct CTAs

→ "Free guide: Everything you need to know about buying in [area]"

The 2-Hour Batch Method

1. Write all 30 captions with AI prompts (1 hour)

2. Design graphics in Canva with templates (1 hour)

3. Schedule everything in Meta Business Suite (free)

4. Spend 10 min/day engaging

Total time per month: ~4 hours. That's it.

I built the complete system — templates, prompts, calendar, everything — inside ESTATED. Stop winging your social media. Start using a system. 🏠

I spent weeks testing ChatGPT prompts specifically for estate agents.

Not generic "write me a blog post" prompts. Hyper-specific prompts that output ready-to-use marketing material.

Here's a taste:

🏠 Prompt #3 — Neighbourhood Guide Generator

"Act as a local area expert and write a 300-word neighbourhood guide for [area name] targeting families looking to relocate. Include school ratings, transport links, average property prices, and 3 lifestyle highlights. Write in a warm, authoritative tone."

📱 Prompt #11 — Instagram Carousel Script

"Write a 7-slide Instagram carousel for an estate agent. Topic: '5 mistakes first-time buyers make.' Each slide should have a bold headline (max 8 words) and 2 supporting sentences. End with a CTA to DM for a free consultation."

📧 Prompt #19 — Follow-Up Email After Viewing

"Write a personalised follow-up email to send within 24 hours of a property viewing. Reference the property at [address], highlight 3 key selling points, address common buyer hesitations, and include a soft CTA to book a second viewing or make an offer."

These aren't just prompts — they're plug-and-play systems that save you hours every single week.

The full set of 25 (plus 10 social templates, 5 ad scripts, 5 DM scripts, a lead magnet template, and a 30-day content calendar) is inside ESTATED.

Built by an agent, for agents. 🏠

Most estate agents spend thousands on marketing agencies — or worse, spend nothing and wonder why leads dried up.

The truth? You don't need an agency. You need a system.

Here's what's actually working for agents right now:

🤖 AI-written property listings — Better descriptions in 30 seconds instead of 30 minutes

📱 Template-based social media — Consistent posting without hiring a content manager

📣 Proven ad copy — Run your own Facebook/Instagram ads that actually convert

💬 DM scripts that book viewings — Turn every follower interaction into a potential deal

I built ESTATED because I was tired of watching good agents lose business to worse agents with better marketing.

Everything inside is plug-and-play. No fluff. No theory. Just templates, prompts, scripts, and systems you can use TODAY.

25 AI prompts. 10 social templates. 5 ad scripts. 5 DM scripts. 3 offer templates. A lead magnet. A 30-day content calendar.

All for less than the cost of one boosted post.

If you're an estate agent who wants more leads without more overhead — this is for you. 🏠