
A comprehensive course on poster layout composition and visual hierarchy. Learn the one focal point rule — the principle that every effective poster design anchors the viewer’s eye to a single dominant element before guiding them through supporting content. Through structured lessons, real-world breakdowns, and hands-on exercises, you’ll master grid systems, typographic hierarchy, whitespace strategy, color weight distribution, and the psychology behind why certain compositions work. Whether you’re designing event posters, brand campaigns, or editorial layouts, this course gives you a repeatable framework for creating designs that communicate with clarity and impact.