Founder Fuel

No-fluff business insights, strategies, and breakdowns for entrepreneurs who want to build and scale. Weekly deep dives on what's actually w...
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ThomasProfile picture@ttjd67·Mar 29

The $10K/month playbook nobody talks about

Most founders making under $10K/month have the same problem — they're building in a vacuum.


They read the same Twitter threads, watch the same YouTube videos, and wonder why nothing sticks. Here's what I've learned actually moves the needle:


1. Distribution > Product (at first)

Your product doesn't need to be perfect. It needs to be in front of people who need it. Spend 80% of your time on distribution until you hit $5K/month.


2. One channel, mastered

Stop trying to be everywhere. Pick the one platform where your customers already hang out and go all-in for 90 days.


3. Pricing is a growth lever

If nobody's complaining about your price, it's too low. Raise it 50% and watch what happens — your conversion rate barely drops but your revenue jumps.


4. Talk to 5 customers per week

Not surveys. Actual conversations. The insights you get will reshape your entire business faster than any course.


I break down strategies like this every week inside Founder Fuel — real playbooks, real numbers, zero fluff.


If you're building from 0 to $10K/month, this is for you.

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ThomasProfile picture@ttjd67·Mar 29
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Welcome to Founder Fuel 🔥

Welcome — you made a smart move.


Here's what to expect:


Every week, you'll get a deep breakdown on a specific growth strategy, business model, or founder playbook — stuff that's actually working right now, not recycled advice from 2019.


How to get the most out of this:

  • Read every issue. They build on each other.

  • Drop into the Founder Chat — share what you're working on, ask questions, and connect with other founders at your stage.

  • If something from an issue works for you, share it. We all grow faster together.


Let's build. 🚀