



Free access
How to throw a concert
Learn the exact blueprint rchive group used to bring underground music culture to life with shows like Tana Live in Bangkok. This course breaks down every step of throwing a successful concert, from the first idea to the final encore. You’ll discover how to budget, secure venues, book artists, and negotiate contracts while managing logistics like sound, lighting, and security. We’ll cover marketing strategies that actually sell tickets—social media campaigns, sponsorship deals, and influencer seeding—plus how to craft unforgettable experiences for both artists and fans. With real-world templates, contracts, and checklists included, you’ll be equipped to plan your own show with confidence. Whether you’re an aspiring promoter, creative entrepreneur, or part of the underground music scene, this course gives you insider knowledge you won’t find anywhere else. rchive group teaches not just how to throw a concert, but how to build a movement.

