tan media

music promotion for independent artists. we get your songs in front of millions through our curated instagram music pages — fromrock, fromin...
Istanbul, TR
Created byProfile pictureMert Kayan
8 joined
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Mert KayanProfile picture@tanmediafm·May 26

most artists pitch their music wrong. they drop a link with “check out my track” and wonder why nobody bites.


we run three curated pages — @fromrock (22M monthly views), @fromindie (8M), @fromrap (2M). that’s 32 million eyes a month.


what actually gets featured:


visuals beat the song. instagram is visual first. shaky bedroom footage won’t cut it, no matter how clean the mix. send something intentional — even a simple lyric video works.


story sells. we don’t just slap a track on a reel. we build a narrative. tell us why this song exists. that’s what stops the scroll.


timing compounds. dropping an EP? promote the single first. just released? don’t wait three weeks. early momentum is everything.


genre fit isn’t optional. @fromrock = rock/alt. @fromindie = indie/bedroom pop. @fromrap = rap/hip-hop. find your lane.


we built tan media to make this simple. pick your page, pick your promo (story, reels, or combo), submit, done. 24–48 hour delivery.


no label. no connections. just good music.


👉 tanmedia.co

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Mert KayanProfile picture@tanmediafm·May 23

how instagram music pages actually pick songs (from someone who runs three)

most artists pitch their music wrong. they send a link with "check out my new track" and wonder why nobody responds.


we run three curated instagram pages — @fromrock (22M monthly views), @fromindie (8M monthly views), and @fromrap (2M monthly views). between them, that's 32 million pairs of eyes every month.


here's what we've learned about what actually gets featured:


the video matters more than the song. instagram is a visual platform first. if your footage is shaky phone cam from a bedroom, it doesn't matter how good the mix is. send us clean, intentional visuals — even a simple lyric video with movement works.


the story behind the track makes or breaks it. we don't just slap a song on a reels and hit post. we build a narrative. tell us why you made this song. what happened in your life that led to it. that context is what makes someone stop scrolling.


timing is everything. if you're about to drop an EP, get the single promoted first. if you just released, don't wait three weeks — momentum compounds. the algorithm rewards early engagement.


genre fit is non-negotiable. our pages are curated by genre for a reason. @fromrock features rock and alternative. @fromindie covers indie and bedroom pop. @fromrap is rap and hip-hop. don't send us your EDM remix for the rock page. find the right lane and commit.


we built tan media to make this process simple for independent artists. you pick your page, pick your promo type (story, reels, or the combo), submit your track and footage, and we handle the rest. delivery in 24–48 hours.


no label needed. no connections required. just good music and a clear vision.