I've audited dozens of B2B funnels. The same 3 mistakes kill conversions every time:

1. The headline talks about YOU, not THEM.

Your prospect doesn't care about your "AI-powered solution." They care about the $50k/mo they're leaving on the table. Lead with their pain, not your features.

2. No clear next step.

Most landing pages have 4 CTAs competing for attention. One page, one offer, one button. That's it. Confusion kills conversion.

3. The email sequence sells too early.

Your prospect isn't ready to buy after one email. The sequence should build belief — case studies, objection handling, social proof — THEN make the ask.

Fix these three things and your funnel conversion rate will double. Not an exaggeration — I've seen it happen repeatedly.

If you're a B2B founder doing $10k+/mo and your funnel isn't converting, I build done-for-you sales funnels that add $50k+/mo in revenue. Check out Full Funnel Build above.