Instantly

The number 1 thing people misunderstand about the LinkedIn algorithm right now, according to Paolo Trivellato: specificity.

"Including numbers in your hook has always historically performed better. Having a specific personal experience, a personal story, a client result, that's what makes you stand out. Make your post actionable. If somebody can follow your steps in the next 24 hours and get a result, they'll trust you a lot more."

His closing line: there should be 0 AI tells in your post, full stop.

He's 18, and his agency pulls 50 million plus impressions a year running LinkedIn content for B2B founders.

Pro cold email tip: Space follow-ups 3-4 days apart.

Close enough to stay top of mind, far enough not to feel pushy.

"As of today? No."

That's Jani Vrancsik's answer when I asked if AI SDRs actually work right now.

"Will the technology eventually be great enough to make that a reality? Probably yes. I don't know if it's a week from now, a year from now, or 10 years from now. But today, I'm not a big believer in that."

He co-founded Growth Today, AI native GTM systems for companies like Ramp and Active Campaign, and grew his own agency to $1.5 million with $0 spent on ads.