If you've never set up comment-to-DM automation, it feels like a mystery. What keyword do you even pick? What happens if it's too generic, or nobody remembers to type it?

This cheat sheet cuts through that. It's 5 proven keyword types — with real examples — so you can set up your first automation without guessing.

Inside, you'll get:

• 5 keyword types that consistently convert (product-based, outcome-based, pain-point, price-curiosity, and a catch-all)

• When to use each one, with real examples

• The #1 mistake people make when picking a keyword (and how to avoid it)

• A quick path to your next step: pricing your ladder correctly

Whether you're using ReplyRush, ManyChat, or anything similar, the logic is the same — this just shows you what actually works before you spend time setting it up wrong.

One page. Straight to the point. No fluff, no filler.