People in Leduc, Beaumont, and Devon still ask the same three questions every week:

• What's going on this weekend?

• Where do I take the kids that isn't another screen?

• Who around here is actually good?

They don't ask Facebook. They ask a group chat, a neighbour, or whatever lands in their inbox on a Monday.

That's why a lot of local shops spend money on ads that get skipped. The click goes to a stranger in Edmonton. The person who lives two streets over never saw you.

The businesses that fill a Tuesday night aren't the loudest. They're the ones already in the roundup people open with coffee: hours, a photo of the room, one reason to walk in this week.

If you run a shop, a restaurant, or a clinic in these three towns, that's the whole game. Show up where neighbours already look — not where an algorithm rented you a slot.

I put the local calendar in one place, three times a week. If you want to be in it, the Featured Business page is live.