A practical digital book for new service business owners that shows how to set a pricing floor for quotes, retainers, and hourly work. It gives a simple way to price from delivery cost, owner pay, overhead, and tax, so each job is priced to cover what it actually costs to deliver.

Promise: Within 7 days, the reader can set a pricing floor for their main services and produce a quote template that shows cost, pay, and margin on every job.