5 landing page mistakes that cost founders sales and how to fix them
Practical Framer Landing Page Checklist
A high-converting Framer landing page is built on clarity, responsive design, speed, and deliberate user pathways. Here is our practical checklist and how Orix Studio approaches custom builds:
1. Visual Hierarchy & Messaging
Lead with a single, clear H1 value proposition explaining your offer in under 5 seconds.
Establish distinct typographic contrast across headings, body copy, and supporting elements.
Use strategic whitespace to guide visitor attention toward key proof points and conversion areas.
2. Responsive Mobile Design
Over 60% of traffic is mobile: build responsive breakpoints from mobile up.
Size touch targets and buttons for thumb ergonomics (minimum 48px height).
Test layout constraints to ensure zero horizontal shifts, awkward line breaks, or clipped elements.
3. Fast Page Load Speeds
Optimize all media assets to modern WebP and clean SVG formats to maintain sub-second load times.
Keep Framer component trees clean and lean, avoiding heavy unneeded external scripts.
4. Clear Primary Calls to Action (CTAs)
Focus each viewport on one primary action (e.g., "Book a Call", "Get Started").
Maintain high visual contrast so your primary button stands out immediately.
Keep secondary actions visually subdued to eliminate decision fatigue.
5. How Orix Studio Approaches Builds
At Orix Studio, we craft bespoke Framer landing pages engineered specifically for high conversion.
Every project includes custom responsive layouts, polished micro-interactions, clean SEO markup, and turnkey launch readiness.