I've built sites for restaurants, barber shops, gyms, and more. Here's what I see over and over:

The 3 biggest mistakes local businesses make with their website:

1. It's basically a digital business card. Name, address, phone number. That's it. No reason for someone to actually engage, book, or buy.

2. It looks like it was built in 2014. If your site doesn't look clean on a phone in 3 seconds, people bounce. Over 70% of local searches happen on mobile.

3. No clear call to action. You need ONE thing you want visitors to do — book a table, schedule a consultation, place an order. Most sites bury this or skip it entirely.

The fix is simpler than you think:

• Clean, mobile-first design

• One clear CTA above the fold

• Fast load time (under 2 seconds)

• Real photos, not stock images

• Google Business integration

I've seen restaurants double their online reservations just by fixing these basics. It's not about spending $10k on a fancy site — it's about getting the fundamentals right.

If you're a local business owner and your website isn't actively bringing in customers, it's costing you money every day it stays the way it is.