Why 60% of SA dentists are invisible to patients searching Google
I work with private practice dentists across South Africa and the pattern is always the same:
A dentist is brilliant at what they do. Their patients love them. But when someone in their area searches "dentist near me" — they don't show up.
Here's why:
Most solo dentists have no website. They rely on word of mouth, which works — until it doesn't. A new practice opens nearby with a Google-optimised site and suddenly they're getting the calls.
The ones who DO have a site paid R5,000-R15,000 for it and it hasn't been updated since 2019. No mobile optimisation, no SEO, no booking capability. It's basically a digital business card collecting dust.
WhatsApp is where SA patients actually communicate — but most practices still use phone calls and paper diaries. Missed calls = missed patients = missed revenue.
We built mycarrd to fix this. A free landing page with built-in SEO that actually gets you found on Google. And for practices ready to automate, a WhatsApp booking CRM that fills your diary without you lifting a finger.
If you're a dentist running a solo practice and want to stop being invisible — check out what we're building.
