Business: A Changing World, 10
Business: A Changing World, 10th Edition – International Student Edition: Your G
Business: A Changing World, 10th Edition – International Student Edition: Your Gateway to Dynamic Global Business Insights
Navigate the fast-paced evolution of today's business landscape with Business: A Changing World, 10th Edition, the acclaimed textbook from McGraw-Hill Education that's empowering students worldwide to thrive in an interconnected economy. Authored by industry veterans O.C. Ferrell, Geoffrey A. Hirt, and Linda Ferrell, this international student edition (exclusively for use outside the U.S.) delivers a fresh, engaging perspective on core concepts like ethics, globalization, entrepreneurship, and digital transformation—all updated for the realities of the 2020s.
Featuring a vibrant cover that captures the essence of innovation—a sleek pie chart overlay on a bustling city skyline, with a suited professional charting the course ahead—this 600+ page powerhouse blends real-world case studies, interactive visuals, and practical tools to make complex topics like supply chain management, marketing strategies, and sustainable business practices come alive. Perfect for introductory business courses, it's your blueprint for understanding how companies like Amazon and Tesla are reshaping industries.
What makes this edition a game-changer?
Global Focus: Tailored for international audiences with diverse examples from emerging markets, ethical dilemmas in cross-cultural settings, and the impact of trade policies—ideal for non-U.S. students.
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