Most people browse Amazon bestsellers or scroll TikTok Shop and wonder how certain products go from zero to viral overnight.

Here's the honest answer: it's not luck. There's a repeatable process.

I look at 3 signals before anything hits mainstream:

1. Search trend spikes — Google Trends, TikTok search volume, and Reddit mentions all move before Amazon rankings do

2. Supplier lead times — when a niche supplier starts running low on a SKU, demand is outpacing supply. That's the signal.

3. Cross-market arbitrage — products thriving in one country almost always cross over within 60-90 days

NovaTrends is built on this exact process. Every product we carry has passed all three checks before it gets listed.

Early access drops are live on our Whop now.