Build your own branded storefront selling physical products, engineered so
fulfilment, support, and marketing run with minimal manual attention, where
automation actually allows it. You own the brand, storefront, and customer
relationship; what’s engineered out is the labour, not the responsibility.

14 modules, 53 lessons, in order. Product choice tested against real
evidence, not a list. Owned inventory, 3PL, or dropship — compared on real
tradeoffs, with your own computed margin, never an invented one. What
Shopify and Stripe actually require, sourced and dated. The FTC’s
shipping/refund rule and the UK/EU consumer-rights regime, including the
real difference between their two 14-day clocks. A storefront built
compliant from day one, a vetted fulfilment relationship, support
automated without losing its warning signs. A risk checklist before your
first sale. A logged first cycle, read honestly. Scaling computed from
your own real hours, never a feeling. A troubleshooting index from every
module’s own logged mistakes.

13 documents, 3 workbooks, 8 diagrams, a 10-prompt Claude pack with a
verification step on every prompt, a private community, and updates when
sourced terms move.

No credible margin or workload-hours figure exists for this business —
every source claiming one sells a related tool, with inconsistent
numbers. This course teaches you to compute your own instead.

No income claims. Module 00 is a suitability check, and says so if this
path is wrong for you.