Why 90% of creator marketing budgets in Kenya are spent blind
Spent the last few months talking to brands across Nairobi and Kisumu about their creator partnerships. Same story every time: they pay a creator KES 20k-100k for a post, the post does numbers, and then... nobody actually knows if it drove a single sale.
No tracking link. No conversion data. Just vibes and a screenshot of "engagement."
Meanwhile creators are stuck in the same trap from the other side — they know their audience converts, they just can't prove it. So they get lowballed on rate cards while bigger names with worse engagement get the budget, because "they're known."
Both sides are losing money to the same problem: there's no verification layer between a post and a sale.
We're building RevShare Network to fix this — every campaign gets a unique tracking link (like a Meta pixel, but for creator content), brands see real conversion data in real time, and creators get paid a transparent revenue share instead of a flat guess. Verified performance becomes the currency, not follower count.
If you're a brand tired of guessing, or a creator tired of being underpriced — this is for you.
