Built SkyDodge as an experiment: how simple can a game be and still be addictive? Turns out the answer is "one button."

The entire loop is: tap, dodge, don't die. No tutorial, no menus, no friction. That's the whole pitch of Flappy Bird-style games — the skill ceiling is infinite but the entry cost is zero. You can be playing within 2 seconds of opening it.

What I'm testing with the monetization: the base game stays 100% free forever — no paywall on the actual gameplay, because friction kills virality for this genre. The money comes from a one-time Pro Pass (skins, no ads, leaderboard flex) for the players who get hooked and want to show off. No subscriptions, no loot boxes, no pay-to-win — just cosmetics and pride.

If you're building a casual game business: resist the urge to gate the core loop. Let people get addicted for free, then sell status to the ones who already love it.