Why dating apps fail professionals (and what we're doing about it)
Most dating apps are designed for volume — swipe more, match more, message more. But if you're a working professional with limited time, that model is broken.
Here's the problem: you spend 30 minutes swiping, get 3 matches, have 1 decent conversation, and it goes nowhere. Multiply that over months. That's dozens of wasted hours.
The fix isn't a better algorithm. It's a better pool.
When everyone in the room is serious, employed, and actually looking for something real — the conversations are different. The energy is different. The outcomes are different.
That's exactly what Spark is. A curated community of young professionals (25-35) who are done wasting time and ready to meet someone worth their time.
No infinite swiping. No ghost matches. Just real people, real conversations.
