What is Founders Formula 1:1?

Founders Formula is a private 1:1 consulting container for supplement founders who want to scale past $400k/month.

It’s me working directly with you every week, inside your business, fixing the bottlenecks most founders never get past.

The three problems we solve:
Retention that doesn’t fund growth
Offers that kill margin instead of multiplying it
Positioning that fails to make your SKU the only logical choice

Who joins?
Founders already generating $10k–$100k/month who:
Have a hero SKU or signature product

Are tired of patching with more ad spend or TikToks

Want to build an LTV machine that funds its own growth

About the program
Weekly 60-minute Coaching Calls

Unlimited Slack support between calls

Direct build of retention engines, funnels, offers, and positioning

Private Notion dashboard with your roadmap and action steps

Only 5 founder spots open at a time

No long contracts. No upsells. No BS.

Client results
$62k → $305k/month in 8 weeks with one new upsell
Doubled LTV in 60 days without adding subscription
Funnel rewrite from 1.3x MER → 3.2x MER in 3 weeks
Cut CAC 35% by reframing the same product
3–5 reorders inside 45 days, no discounting