You know how to help people. But knowing your subject and knowing how to make people stop scrolling are two very different skills.

That’s why I created this research.

GO VIRAL Research is a data-informed breakdown of high-performing Instagram Reels and YouTube Shorts in psychology, mental health, and coaching — designed to help you understand what captures attention, which topics resonate, and how to turn your expertise into content people actually want to watch.

Instead of spending hours researching competitors and saving random videos, you’ll get an organized system of insights, proven content patterns, and real-world references.

WHAT’S INSIDE:

1. In-Depth Viral Content Research (2026)
   Discover What makes psychology content spread on Instagram and YouTube.
   The viral content formula and 7 elements of a compelling video.
   Which topics and content formats perform best.
   Statistical breakdowns of hooks, themes, and video structures.
   8 hook frameworks with practical examples.
   Underexplored content opportunities with growth potential.
   The difference between content that generates views and content that builds trust and attracts clients.

2. Database of 150 High-Performing Reels & Shorts
   A curated collection of standout videos in psychology and related niches.

3. A 30-day content testing plan.

Stop creating content blindly. Start creating with a strategy!