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From Search to Appointment: How Private Clinics Get Found and Chosen

$24

A practical ebook for owners and practice managers of independent private clini…

A practical ebook for owners and practice managers of independent private clinics who want to know which marketing actually turns into booked, attended visits, using the records they already keep. It shows how to choose priority patients and services, set one source list that every staff member uses, keep source, service and outcome separate, and check that your website and Google Business Profile say the same thing. It covers local listings, honest review requests sent to every patient, clinician referrals, front-desk phone routines, small traceable paid-ad tests, recall and no-show follow-up, and a 30-minute monthly review that sorts each source into protect, investigate, pause or redesign. Included: a 90 Day Clinic Marketing Checklist with week ranges, a Monthly Source and Booking Review Sheet, and a Staff Card with six fill-in scripts. It names the US rules to check before you act (HIPAA, TCPA, FTC endorsement rules, state board advertising rules, Google and Meta health ad policies, tracking pixels on booking pages). This is general marketing guidance, not legal, clinical or compliance advice. It does not promise more patients or revenue. Written PDF, no software needed. 7-day full refund.

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