What it is

An operational knowledge base on how to design, validate, launch and sell info-products. 31 notes, 54,000+ words, in plain .md files you open in Obsidian (free), in any text editor, or in your browser. Not a video course and not a PDF for the sofa: it’s built to stay open on a second screen while you work.

What’s inside

Market — what sells, how buyers decide, 40+ subniches with their growth, and a teardown of a real offer already making money.
Product — validate demand in 7 days before you write a line; then guides, toolkits, milestone-based courses.
Platforms — Skool, Whop, Hotmart, Gumroad, Stan Store, and a matrix of what you keep once fees are out.
Conversion — direct-response copy block by block, organic funnels, email sequences, small-budget ads.
Operations — roadmap from zero, launch-day checklist, the metrics that decide it, legal texts to paste.
Templates — landing page, course curriculum, 8-email launch sequence.

Sourced, not rounded

Every fee and figure carries its official link, its date and a tag: confirmed, third-party, in conflict, unverified. What couldn’t be checked says so.

No promises

No revenue claims and no screenshots of anyone’s bank account. You get the map and the order to do things in. The work stays yours.

How it arrives

A ZIP, straight after payment. START HERE.html opens with a double click and routes you by where you are. One-time payment, no subscription. Forum included.