Most people stall on digital products because they think the work is "become known."

The work is narrower:

• Pick a job someone already has (write the launch email, brief the clipper, name the offer).

• Package the answer as one file they can use the same day.

• Put it on a checkout page. Tell 20 people who already do that job.

You do not need a face, a podcast, or 10,000 followers for that. You need a specific buyer and a finished file.

If you cannot name the buyer in one sentence, you do not have a product yet. Name them first. Then write the file. Then send the link.

That is the whole motion. Everything else is decoration.