Stop guessing. Score the product before you buy inventory.

Most beginner Shopify stores fail because they pick a product that cannot win. This scorecard forces a go / no-go decision in 15 minutes using demand, margin, competition, and fulfillment — not vibes.

This is a decision tool. It is not a database, not a launch plan, and not ad copy. Use it every time you find a new product idea.

WHAT’S INCLUDED
• 1-page Product Research Scorecard (print or digital)
• 12 scored criteria: demand, trend, differentiation, margin, shipping, returns, competition, creative angle, supplier risk, seasonality, ticket size, repeat potential
• Go / Maybe / Kill scoring key
• SOP: how to fill each row with free public data (Google, TikTok, Amazon, AliExpress, Shopify store search)
• Red-flag list of products beginners should never launch

KEY BENEFITS
• Avoid wasting $500–$2,000 on a product that was dead on arrival
• Compare 3 ideas side by side in one sitting
• Build the habit of researching before you build the store

WHO SHOULD BUY THIS
Beginners who keep jumping between product ideas. Intermediate owners who need a faster filter before deeper research.

EXPECTED OUTCOME
You walk away with a scored shortlist and one clear product to pursue — or a clean kill so you can move on.

Get the scorecard and stop launching products that cannot win.