Spent the last few months digging into why guys hate shopping for swim trunks. Turns out it's almost never about the print — it's the rise and the liner. Most brands use a flat mesh liner that bunches up wet, and a waistband cut for someone 2 inches shorter than you.

We rebuilt Bakers Bottoms trunks around two things: a quick-dry liner that actually moves, and a true mid-rise cut so nothing rides up when you're actually swimming instead of posing on the sand.

Just launched our Signature Trunks — one-time purchase, no subscriptions, ships fast. If you've been burned by swimwear before, curious to hear what's bugged you most.