Most people buy roses. Roses look incredible for 3 days, then they're done.

Here's what florists actually keep in their own homes:

The 5 that last:

1. Chrysanthemums — 2-3 weeks easy. Underrated.

2. Alstroemeria — Peruvian lilies. They keep opening new buds for weeks.

3. Carnations — Yes, really. Modern varieties are gorgeous and last 2+ weeks.

4. Orchids — A single stem lasts a month. Zero effort.

5. Sunflowers — 10-14 days. They literally make rooms happier.

Stop buying these for longevity:

• Tulips (gorgeous but 5 days max)

• Gardenias (wilts if you look at it wrong)

• Daffodils (release a toxin that kills other flowers in the same vase)

Pro tip: Cut stems at a 45° angle, change water every 2 days, and keep flowers away from fruit. The ethylene gas from bananas and apples literally ages them faster.

We source the longest-lasting seasonal stems and build arrangements that stay beautiful for weeks, not days. That's what Bloom & Co. is about.