I've worked with dozens of clinics, dentists, and medical practices. The same mistakes keep showing up — and they're costing you patients every single day.

1. No Google Business Profile optimization

Your GBP is your #1 local discovery tool. If your photos are from 2019 and you have 3 reviews, you're invisible. Most practices never even claim theirs.

2. Posting stock photos of stethoscopes

Patients want to see YOUR office, YOUR team, YOUR results. Behind-the-scenes content builds trust faster than any polished ad.

3. Zero video content

A 30-second "meet the doctor" video outperforms 50 static posts. The practices crushing it right now all use short-form video. It's not optional anymore.

4. Running ads with no landing page strategy

Sending ad traffic to your homepage is like throwing money away. You need dedicated landing pages with a clear call-to-action — book an appointment, call now, etc.

5. Ignoring reviews

93% of patients read reviews before choosing a provider. If you're not actively asking happy patients to leave reviews, your competitors who do will win every time.

If any of these hit home — we offer a free strategy consultation where we audit your practice's social media and show you exactly what to fix. No pitch, just value.