Custom emoji packs are wildly underpriced — here's why creators are leaving money on the table
If you design emojis for Discord or Twitch, you're probably charging too little.
The average server owner spends $20-50 on subscriptions, bots, and tools every month without blinking. But when it comes to custom emojis — the thing that actually makes their server feel alive — they're browsing free packs or paying $3 for a full set.
Here's the problem: emoji creators aren't treating their work like a product. They're treating it like a freebie.
What actually sells:
Themed packs with 20-30 consistent emojis (not random one-offs)
Packs built for a specific niche: gaming, anime, crypto, sports
Limited "exclusive" drops that create urgency
A well-made pack of 25 niche emojis can sell for $8-15 all day. Multiply that by 200 buyers and you're at $2,000-3,000 from a single pack.
That's why we built MojiMarket — a dedicated place where emoji creators sell properly, get visibility, and connect with buyers who actually pay.
If you make emojis, this is your spot. 🎨
