Local visibility audit for Lagos businesses

Use this checklist so people who find you on Google actually message you on WhatsApp instead of bouncing.

1. Verify primary category accuracy

Confirm the Google Business Profile category matches what you actually sell. Wrong categories hide you from the searches that convert.

1. Check opening hours and active WhatsApp contact numbers

Hours must match when someone can actually reply. List a WhatsApp number that is monitored, not a dead landline.

1. Add 5 high-resolution interior/exterior photos

Show the storefront, waiting area, and service in use. Blurry or missing photos are a common drop-off before contact.

1. Populate the direct service menu

List the services a searcher can buy, with clear names. If the menu is empty, they leave before messaging.

1. Enable WhatsApp messaging links

Turn on the WhatsApp button and test it on mobile. The path from Google result to chat should be one tap.