Your empty bay is more expensive than any ad
Most independent shops I talk to spend $1,000–$3,000 a month on Google ads and still have dead hours on Tuesday and Wednesday.
Run the real math. An empty bay for four hours is $400–$800 in lost labor. One missed oil change plus a brake job covers a $99 listing.
Car owners don't want to call five shops. They want a shop that answers, has the bay, and can take them this week.
If your bays sit empty while the ads keep charging, that's the problem. List the shop. Get booked. Stop paying for clicks that don't show up.
