Most small business websites lose visitors in under 5 seconds. Here's why — and what to do about it:

1. Your headline is about you, not them.

"Welcome to [Company Name]" tells visitors nothing. Replace it with a clear statement about the outcome you deliver. "We build websites that get you more customers" beats "Welcome to Our Agency" every time.

2. No clear next step.

If someone lands on your site and doesn't immediately know what to click — they bounce. One primary CTA above the fold. That's it. Don't make them think.

3. It loads slow on mobile.

Over 60% of web traffic is mobile. Run your site through Google PageSpeed Insights right now. If your mobile score is under 70, you're bleeding visitors.

The good news: all three of these are fixable in an afternoon. Sometimes the biggest ROI comes from the smallest changes.

I build conversion-focused websites for small businesses at PixelCraft — custom builds starting at $500. If you want it done right from day one, let's talk.