Most people who say they want to “go faceless” pick a niche that only works if you are on camera.

Fitness. Dating. “Day in my life.” Motivational talking-head. Then they wonder why the B-roll looks fake.

Faceless is a production choice. The niche has to be showable without you.

The test I use:

“I help [who] get [result] without [the thing they hate], using [something I can put on screen].”

If you cannot film 30 videos in that sentence without your face, the niche is wrong. Narrow it until you can.

Formats that actually work:

• Screen + voice (tutorials)

• Hands / desk / result shots

• Caption-first slideshows

• Found footage + a take

Pick one format for 14 days. Switching every video is why pages stall at 200 views.

Write the hook before you film. First line has to name a person, a mistake, or a number. “Stop scrolling” is not a hook.

If you want the full system — 14-day cadence, hook formulas, the $7 front-end math — it’s in The Faceless Content Playbook.