The #1 reason freelancers undercharge (and how to fix it)
Most freelancers have no idea what they actually earn per hour.
They quote a project rate, deliver the work, and move on. But they never track:
How many hours each project really took
Which clients are profitable vs. which ones drain time
Whether their effective hourly rate is going up or down over time
The fix is embarrassingly simple: track every dollar in and every hour out.
When you can see that Client A pays $150/hr effective and Client B pays $38/hr effective, your pricing decisions make themselves. You stop saying yes to bad deals because the numbers don't lie.
Here's a quick framework:
Log every payment the day it hits your account
Log hours per client per week (doesn't need to be exact — estimates work)
Review your effective rate monthly
Do this for 90 days and I promise you'll raise your rates — because you'll finally have the data to back it up.
That's exactly what we're building at SalesGrid. Simple revenue tracking for people who work for themselves.
