I've built sites for dozens of online coaches, course creators, and content creators. The same mistakes come up over and over — and they're quietly killing conversions.

1. Your homepage tries to do everything

Pick one goal per page. If your homepage has a course pitch, a coaching CTA, a newsletter signup, AND a link tree — visitors don't know what to do, so they do nothing. One page, one action.

2. Nobody can explain what you do in 5 seconds

Your headline should pass the "stranger test." If someone who's never heard of you lands on your site, do they know what you offer and who it's for within 5 seconds? "Empowering your journey" tells them nothing. "I help fitness coaches get 20+ clients/month with paid ads" tells them everything.

3. No social proof above the fold

Testimonials buried at the bottom of the page might as well not exist. Put at least one result, logo bar, or client quote near the top — before the scroll.

4. Your site loads slow on mobile

Over 70% of your traffic is probably mobile. Giant uncompressed images, autoplay videos, and bloated page builders tank your load time. If your site takes more than 3 seconds to load, you're losing people before they even see your offer.

5. You have no clear next step

Every page needs a CTA. Not "learn more" — something specific. "Book a free strategy call." "Start the course." "Join the community." Make the next step obvious and easy.

The fix is simpler than you think. Most of these are quick wins that don't require a full redesign. Start with #2 and #5 — those alone can move the needle.

If your site needs more than a quick fix, we build high-converting sites for coaches and creators. Check out our page for details.

I've built sites for dozens of coaches and creators. The same 3 mistakes kill conversions every time:

1. Too many options on the homepage. Your visitor has a 5-second attention span. One clear offer, one CTA, one path forward. That's it. Every extra link is an exit ramp.

2. No social proof above the fold. Testimonials buried at the bottom don't help. Put your best result or client quote right under your headline. People buy from people they trust.

3. Generic "About Me" page. Nobody cares about your story unless it connects to THEIR problem. Reframe your bio around the transformation you deliver.

Fix these three things and you'll see conversion rates jump 2-3x. I've seen it happen consistently.

If your site isn't converting the way it should, I help coaches and creators build premium websites that actually bring in clients. DM me or check out what I offer.