Verba

AI translation that actually sounds native.
Ahmedabad, IN
•Created byProfile pictureShagun
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ShagunProfile picture@shagunn·Sep 6

Stop editing machine translation like it's a first draft

Most translators I know don't hate MT because it's "wrong." They hate it because it's almost right — which is worse.


You spend 40 minutes turning a stiff, generic paragraph into something a client would actually send. That's not translation. That's damage control.


The tell is always the same:

  • Every sentence is the same length

  • Nobody would say this out loud

  • The register is "business English" even when the source is a complaint email from a tired customer


If your tool doesn't know who the reader is, it will default to that voice. Every time.


What actually saves time: a draft that already sounds like the target market, with the jargon left in and the filler left out. Then you edit. You don't rebuild.


That's the bar. If a draft still needs a rewrite from line one, it's not a tool. It's a delay.