With almost 5.5 billion internet users currently clocked by Statista, the market for digital courses, communities, and coaching has never been bigger. The audience is out there. All you need to transform your knowledge into income is a powerful course creation and marketing toolset. Cue Heights Platform, an all-in-one solution for creators looking to build, sell and grow digital products online.
Heights Platform gives you the tools you need to build and sell online courses, whether you’re:
- An entrepreneur looking to share your expertise
- An educator wanting to expand your reach
- Or an enthusiastic hobbyist with masterful knowledge of a subject
Have valuable knowledge to share and want to turn it into income? Keep reading for an all-bases-covered guide to Heights Platform, including information on how it works, and why it makes a good choice for launching your online business.
Introducing Heights Platform
Your all-in-one solution to turn knowledge into income.
This is the Big Purpose statement coined by Heights Platform, and it does a good job of capturing just how the platform can help online creators.
Pro Tip: Your own online course should also be underpinned by an evocative Big Purpose statement. It should make it clear to potential customers what you’re offering and ideally, inspire them to find out more.
Okay, back to Heights Platform. The software is a comprehensive course creation solution to help entrepreneurs launch, manage and scale online products. It comes with a suite of tools that simplify the content creation process and make it easy to turn personal knowledge into a marketable product. As well as tools to create the course, Heights Platform includes features to generate student engagement and drive business growth.
Not a tech savvy person? No problem. Heights Platform features a user-friendly interface that makes it easily accessible. Although, if you’re new to this type of thing, you may find that it takes a bit of time to learn how to get the best out of all the features.
Key Features of Heights Platform
What makes Heights Platform the ultimate solution for monetizing your knowledge?
Easy-to-use course creation tools
You don’t need to be a tech wiz to use Heights Platform. Instead, the software provides clever tools to create, manage, and grow professional-looking courses.
There’s a big focus on content that’s interactive and engaging, which means you’ll see options to upload videos, PDFs, quizzes, and other multimedia content. Use the drag-and-drop builder to customize the structure of your courses and create a learning experience tailored for your students.
Despite all this, one notable drawback is the lack of a dedicated mobile application. This surprising omission means that accessing the platform on mobile devices can leave something to be desired – it’s less convenient and clunkier compared to other options you might find.
Student engagement
Don’t expect PowerPoint presentations and dull webinars on Heights Platform. One standout feature of the software is a focus on student engagement. Keep students motivated with gamification elements like badges, points and leaderboards. These elements not only enhance the learning experience but boost student satisfaction and course completion rates.
Duolingo was an early pioneer of gamification in the online learning niche. Sure, the little green owl can be annoying when it’s reminding you not to forget your daily Spanish lesson. But when it comes to maximizing student engagement and monetizing the human craving for dopamine, it’s genius.
Community building tools
Heights Platform believes in the power of people and offers complete community-building tools with every pricing plan. Built-in discussion boards help simulate the benefits of in-person learning and give students a hub to connect with fellow learners, ask questions, provide feedback and build meaningful relationships.
Customizable design
Heights Platform offers exciting opportunities to customize your course to your exact specifications. From developing modules and lessons to ensuring your product matches your brand’s aesthetic, you’ll have complete control over the look, feel and function of your online course.
Advanced marketing and sales tools
Heights Platform doesn’t just stop at course creation. It ups the ante with powerful marketing and sales tools. Create landing pages, develop sales funnels and implement SEO strategies directly from the platform. The software integrates with email and analytics tools, helping you to track and optimize your marketing spend.
Comprehensive solutions
From initial course creation to ongoing marketing and sales, Heights Platform bundles everything you need to build, sell and grow your course into one easy package. This all-in-one approach means you don’t have to juggle multiple tools and makes it easier to manage your business and focus on what you do best – sharing your knowledge.
Business growth
Flexible pricing models give you options when it comes to monetizing your content.
They include:
- One-time payments
- Subscriptions
- Payment plans
The infrastructure is built to support growth, allowing your course to easily handle increased traffic and enrolments. So, whether you’re starting with a single course or planning to build an extensive online academy, Heights Platform scales with your needs. Thoughtful extras like affiliate marketing features encourage creators to build partnerships and expand their reach through alternative avenues.
Cash in your pocket
Heights Platform doesn’t take a commission on your earnings and draws a big red line through transaction fees. This means everything you earn is yours to keep - once you've paid your monthly membership fees, that is.
How Much Does Heights Platform Cost?
Pricing for Heights Platform is broken down based on the features you need as well as the number of active students and contacts you have. The first plan is $19 a month, but only lets you have up to 100 students. If you want an unlimited number of students, then you need to pay $399 per month. The downside of this - whether you are paying $19 or $399 per month - is that to use the platform you are spending money before you make money.
You may find that the options available to you to start with are pretty limiting as you begin to grow. Therefore, it’ll be necessary for you to upgrade to some of the most expensive tiers. By upgrading, you can add the likes of affiliate programs (Basic and above), custom domains (Pro and Academy) and extra admin users (Pro and Academy) to your arsenal.
What are the Pros and Cons of Heights Platform?
Pros:
The right platform can help drive the success of your online course. Here’s what makes Heights Platform one of the best choices:
- User-friendly interface: Heights Platform is designed with simplicity in mind and is accessible to most people. While it’ll take time to learn, creators can focus on content without being bogged down by complex tools.
- Clever course creation tools: Use the drag-and-drop builder to create interactive content with just a few clocks of the mouse. Dazzle students with videos, PDFs, quizzes and multimedia elements.
- Engagement features: Get students hooked with gamification elements like badges, points and leaderboards.
- Customizable design: Ditch uninspired templates and get creative with everything from structure to branding.
- Marketing and sales tools: Maximize profits with built-in tools to drive sales and growth.
- Easy payments: Effortlessly collect credit and debit card payments, as well as transactions via Stripe and PayPal.
- Scalability: Heights Platform is backed by growth-ready infrastructure to scale with your needs.
Cons:
Whilst Heights Platform offers many benefits for entrepreneurs, there are some important limitations to keep in mind. Ultimately, you’ll need to weigh up the benefits with the costs of the paid tiers.
- Heights branding: When you create an online course, you’ll naturally want to use your own logo, domain, and more. That’s not possible with Heights Platform, unless you sign up for the Pro tier at $99 per month. This makes it expensive to personalize your course to your brand.
- Course and active student limitations: Opportunity for scale is essential in the eLearning market, evidenced by its 900% growth since 2000. However, with the Challenge tier, you can only offer one Challenge Course. You’ll also be limited to 100 active students. This can quickly become restrictive as you grow your business, meaning this cheaper tier is typically only suitable in the short term.
- Complex platform: Newcomers may find the platform’s complexity overwhelming. It can take time to get to grips with all the features, and optimize them for your brand. If you’re looking for a tool you can get started with right away, you might prefer a more streamlined ecommerce platform.
- Affiliate program limitations: With an affiliate scheme, your students can earn a commission for referring people onto your course. This can be a great incentive for students. On Heights Platform, it’s only available from the Basic tier upwards, which is $39 per month.
- No mobile application: Another downside to the Heights Platform is the lack of a mobile application. This can be off-putting for students who prefer to study on-the-go. That’s especially important as 15% of U.S. adults are “smartphone only” in terms of their internet usage.
Beyond this, 56% of students describe smartphones as their main secondary device for study, with laptops as their primary. Whilst some customers may be happy to access your course in their browser, many will choose to look for a course with a dedicated mobile app. - Additional expenses: As explored above, many of the platform’s best features are only available on the higher tiers. These include the ability to create and sell digital products, the drag & drop web page builder, and the custom domain option. This can soon get expensive - cutting off budding entrepreneurs from the essential features they need.
Tips for Launching an Online Course
Heights Platform is easy to use but that doesn’t mean your online course is guaranteed to be a success. Launching an online course with Heights Platform, or indeed anywhere else, requires plenty of planning and effort to get the best results.
Here are some tips to get started:
Define your niche
Identify your target audience and niche before you start building your course. Understanding your audience helps you create content that’s relevant and valuable.
For example, Michelle Reeves has found her niche – creating online courses about podcasting. She specializes in teaching entrepreneurs how to create successful podcasts and leverage them to boost their businesses.
Plan your content
It’s tempting to skip straight to the course creation process. After all, it’s a whole lot of fun. But we recommend planning the structure of your course and outlining the different modules before you get started. Putting in a little planning groundwork will help streamline the learning experience for your students.
Engage your audience
Selling an online course is great, but the key to success lies in engaging students and keeping them motivated to learn. Say you’re a business coach creating online courses for aspiring entrepreneurs - use tactics like certificates, knowledge checks, and even an online community to keep your students engaged.
Leverage marketing tools
From compelling landing pages to email campaigns and performance tracking analytics, use marketing tools to grow your business.
Iterate and improve
It’s great to strive for perfection but ultimately, adopting a ‘there’s always room for improvement’ philosophy will help your business thrive. Continuously seek feedback from your students and use it to improve your courses.
Creating Online Courses? Sell With Whop
While Height Platform certainly has a lot going for it, it won’t be the perfect solution for everyone. In fact, there are a growing number of strong alternatives. For instance, some Height Platform users have already reported making the switch to Whop.
Why? Put simply, Whop offers the premium features of Heights Platform without the price tag.
With Whop, you can get started right away creating and selling digital products, enlisting students into your affiliate network, and offering courses to as many active students as you like. You can even create private online communities so that your students can connect and engaged with each other online. Want to offer video call sessions? You can do that too with Whop. No limitations, no gated content - Whop is the online platform built for entrepreneurs by entrepreneurs.
You also won’t have any monthly subscription fees to worry about. It’s free to get started with Whop - we just charge a 3% commission on your sales. Which means that unlike Heights, you don't spend any money until you're making money.
Join the next generation of internet entrepreneurs building their businesses on Whop’s all-in-one platform. Whop makes it easy to showcase and sell your courses to a global audience.
With seamless integration, powerful marketing tools, and a supportive community, you can monetize your knowledge, reach more students, and ultimately, achieve your business goals.
Get started today on Whop. We’ll help you build your business and make your first dollar online.
