On Whop, hundreds of servers offer sports betting advice and picks. Many creators offer their knowledge, some use their experience to find the best picks on the market, and others use algorithms to help them find the most edge.

One of the few servers that does all 3 is Juiced Bets VIP. With thousands of members on their server and a large team of analysts and professional bettors, Juiced Bets has become one of our most successful communities.

We sat down with Mitch, the co-founder of Juiced Bets, to discuss their betting strategies and their thoughts on the future of sports betting in the US.

Let’s see what Mitch had to say.

The Early Betting Days of Juiced Bets

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Mitch, as the co-founder of Juiced Bets, what has been your personal journey with the sports betting industry, and how did it lead to the creation of Juiced Bets?

Great question. I started betting casually, just like everyone else, when I was younger and during the COVID time. I just started degenerate betting back then, and that’s how it all started. This is totally different from the strategies we use today, which we’ll touch on later.

Can you tell us about the founding of Juiced Bets? What inspired you to start this community, and how did you gather your team of cappers?

Trevor (the owner) and I are both hardworking and have a very hustle-oriented mindset. We wanted to do something online where we were our own boss, and we stumbled upon the concept of +EV betting. 

We could have never imagined how crazy it would end up being with all the math and data side of it, and not just being “Oh, I think the Canucks are going to win tonight” type of betting. The strategy itself opened up many doors for us and kind of led us to where we are today, with it being the foundation of what we do.

+EV Betting – Human-Generated and Automated Picks

Juiced Bets Discord

Positive Expected Value (+EV) betting is a cornerstone of your strategy. For anyone who doesn't know, can you explain what +EV betting is and why it’s crucial for long-term success?

For sure. The best example I can give, which is easy to understand, is the following. Imagine if you were to bet on a coin toss. If you bet on heads or tails, the fair value would be 50% or +100 in betting terms. So you bet $100 and win $100 because there are only two sides of the coin. 

Now, imagine if you could bet on tails at +105 odds. If, for the rest of your life, you bet like 10,000 times, $100 each time, you’d win $105 every time it lands on tails. Well, if you do that enough times over and over again, you’re mathematically guaranteed to make money in the long run.

Now, that’s not to say you couldn’t go 0-10 in your first 10 flips, and you’ll be down money. But, because, statistically, there’s a 50% chance for it to land on heads or tails, you’re being paid out above the fair value of +100, which relates to a 50% win probability. 

Thus, you’re guaranteed to make money if you do it enough and remove variants of luck over the long haul. +EV betting is all about finding the fair value of any given bet, and if you can get paid out more than you should, that’s your edge.

You offer both human-generated picks and automated picks from +EV Bots. How do these two systems complement each other?

Great question. So, for sportsbooks like FanDuel, DraftKings, Caesar’s, and ESPN, we’ve created and coded bots that scan the market 24/7 and essentially find that fair value using sportsbook odds and other data points. When a +EV bet is found, they alert the members. 

This is great because being a human and finding plays yourself is quite tedious, and it’s hard to cover everything at once. So having an automated process for our services is super important and is a great feature that members really enjoy. 

On the contrary, for Pick’Em sites like PrizePicks and Underdog, where the payouts don’t change, we find certain sports with a really good edge. For example, we have a 70% ROI on our eSports bets over the last month, and those are all hand-generated. You can’t really send those out as a bot; you’re going to have to find spots yourself as a human, so that’s obviously why we do it and not have it automated. 

So yeah, there are certain spots where everything’s automated, and it’s great cause you can cover more things all the time, but there are scenarios where we used just our human knowledge and strategies to beat the books on their own payouts and stuff. 

Betting With The Juiced Bets Community

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Your Discord server is highly active with thousands of members. This is a two-part question: Firstly, how do you onboard new members and ensure they understand the basics of +EV betting and bankroll management? Secondly, how do you foster a positive and engaging community environment?

Great question. +EV betting definitely is a bit of an, I wouldn’t say, obstacle but a bit of an “Oh, wow, this is a lot to take in” type of thing. I know it was for myself and Trevor at the start. 

So, we’ve created a full-on guide, kind of a top-down resource. If you don’t even know what odds are, we explain how odds work. Then, it goes down to the bottom of “how to read and use +EV bots”. In between, it teaches people about bankroll management, arbitrage betting, which is another type of betting, +EV betting, and all sorts of stuff like that. 

So we have a guide that people get access to right away, which, if they take their time and read, is definitely a great resource. However, our community is also very helpful. We have a team of mods as well as community members who’ve been around and like helping others because, frankly, everyone was kind of a degen and not a mathematical sports bettor at one point. 

So everyone knows what it’s kinda like to start, and they’re always welcoming to send people the right way and help guide them to certain guides and stuff they need to kind of understand things because it definitely is a bit of a steep learning curve at first.

In 2023, you had a bettor go from $10 to over $10,000. Can you tell us the story behind this?

Yeah, so it’s pretty crazy. College football and the NFL were how we made a name for ourselves in the Daily Fantasy Sports (DFS) space. There was this crazy thing on PrizePicks and Underdog. 

For example, if you went to FanDuel and you wanted to bet on CeeDee Lamb and Dak receiving/passing yards, that might payout on their mainline +100 and +130, respectively. But the thing is, on PrizePicks and Underdog, the payouts are fixed, so if you take over/under and a two-man, it pays a 3x. So +200. 

Essentially, they weren’t accounting for the correlation between. Well, obviously, if Dak is going to go over his passing yard number, it is very likely that CeeDee Lamb is also going over since he’s wide receiver 1. 

So, we had a pretty crazy 40%-50% edge where people basically couldn’t lose money for a while because we were able to get enough volume and remove short-term variance. We got a lot of action with college football and the NFL, and playing these types of correlation slips where it was pretty wild, so many people did very well with us during this time. 

It was one of those things that the +EV community kind of stumbled upon. While a lot of people were doing 20% to 30% ROIs, we were able to optimize it and have a higher return based on the way that we were playing some of the players together. It was a pretty crazy time, for sure. 

We had just started the Discord at the end of July. It definitely helped our trajectory and growth. It also helped build a bit of trust with people. I think we had 8 weeks straight where we didn’t lose on the weekend, which obviously sounds like it’s too good to be true, but it was a pretty crazy edge that we definitely abused.

You offer complete transparency and bet tracking - what does this look like with Juiced Bets?

We preach to people that the more volume you can get down, the better, and it’s just a flat-out numbers game. The reason for that is, as I said with the coin example, that you could lose 10 in a row, but you have a 50% chance of it actually hitting tails. So mathematically, after over 10,000 bets, it’ll average out. 

It’s the same thing with what we try to tell people: “Look having the expectation that every 10:1 odds slip is going to hit is unrealistic”. And if you go through a stretch where maybe in your first 20, you only win 1, obviously, it sucks, and it’s a bit demoralizing. But the odds are in your favor that things will obviously turn around, and it’s, like I said, a long-term game where volume is really important. 

I had over like 7,000 bets last year. There were obviously phases, like during the NFL correlation period, where we made a ton of money, and it was hard to lose money at that time, and there were other times where it was dry and tough to get through. But it’s a mental game, and you just kind of have to trust the math and numb yourself to the emotions. 

There are apps like Pikkit, a verified bet tracker. We have our whole team sync up to that at the end of the month, where we’ll post our graphs and show our ROI. Some people care about win rates, but we don’t care about win rates because if you’re playing 10:1 slips, obviously, you’re not going to have a great “win rate”, but if you have a positive ROI, that’s all that counts. 

Finding Whop and the Future of Sports Betting

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How did Juiced Bets find Whop, and how has it changed the way you interact with your community?

Funnily enough, we were going to launch on an alternate platform, and we’d gotten it all set up. Then a friend actually sent us Whop, and we looked at it right away, and we were like, “We just wasted 2-3 days of our time setting up on this other platform”. 

We then took the time to launch on Whop because we saw the vision and loved the tools. The staff was really helpful in getting us set up, so it was kind of a no-brainer. Also, not to mention the extremely low fees that are obviously attractive, it was kind of a no-brainer in our eyes. So, yeah, it was kind of a word-of-mouth referral that we’re extremely fortunate happened before we launched somewhere else.

What does the future of Juiced Bets look like?

Great question. I like to think that the betting landscape, in general, is hard to predict. Edges come and go, which is kind of what we rely on. DFS is changing, you know. It was pulled out of New York recently, so you can’t bet on it there. Certain states are legalizing it, and some are pulling it out.

So we’re here for the long haul to help educate people and share whatever opportunities and edges we can find with our members. During that whole correlation football period, we received a couple of amazing messages, like someone paying off their mortgage on their house just betting with us. Some people quit the job they didn’t like and were able to take on a job that fulfilled them a bit more that maybe paid them a bit less because they knew that they were in good hands with us. 

Again, this might sound too good to be true, but when you have an edge that is mathematically and statistically profitable, it’s very rewarding to share with others and make money as a community. 

I’ll often hop on calls with people on my own time because I know I was in the same shoes that they might have been in at one point. And, you know, a lot of people have kind of a degen mindset. Or they see a huge lotto play hit, and they think that they can easily replicate that, and that’s just not necessarily true. 

So we always preach education and try to tell people it’s a numbers game. If you’re in it for the long haul, you’re in the right place with us because we’ll take care of you and help educate you in the necessary ways.

Find +EV Bets on Whop

Juiced Bets has certainly found its following, with so many active members and 600+ 5-star reviews on Whop. Getting access to the community costs $49.99/month, which considering all the value they offer, is a pretty good deal. You can check out Juiced Bets VIP for yourself.

Or, you can have a look at one of the many other sports betting servers on Whop, which offer both automated and human-generated picks.

Check out the Whop Marketplace and see which community fits you best. Or, maybe you might consider starting your very own community if you have a good track record with your picks.