The digital product market is exploding right now — and trust us, we’d know. Creators on Whop have already sold over $1.5 billion worth of them, and the market’s on track to hit $15 billion by 2027.

If you're wondering what to sell in 2025, you're in the right place.

We’re breaking down the best digital products to sell this year and how to start building your own today.

Let’s get into it. But first — a quick refresh on what digital products actually are.

What are digital products?

Digital products are assets that exist in a digital format that you can sell or share online. This includes online courses, music files, ebooks, community access, and even virtual items (such as skins) sold inside of online games.

Digital products can be a downloadable good for someone to experience alone, or access to an interactive online experience, like a live webinar or coaching session.

The best digital products to sell in 2025

Digital product Startup difficulty Earning potential
Online courses Very easy $50–$5000+/course
Membership sites Medium Unlimited
Ebooks Easy $5–$300/sale
Coaching & mentorship Easy $100s–$1000s/client
Subscriptions Easy $10–$10,000+/month
Online communities Easy $100s–$250k/month
Video courses Easy $100-$1000+/course
Masterclasses Easy $50-$5000+/masterclass
Email courses Easy $200-$500+/email course
Apps Medium Huge earning potential

100 best digital products to sell

From passive income to scalable online businesses, these are the top digital products to sell in 2025 and beyond.

Digital products coaches, educators & mentors can sell

Popular formats: online courses, printables, coaching bundles, webinars, quizzes, worksheets

1. Membership sites

bandars bounties screenshot
Bandar's Bounties sells a membership for access to price errors, freebies, and glitches

Memberships are one of the easiest ways to build a community around your brand. 

If you have any type of brand or online following then your biggest fans will pay extra for premium services or perks. What’s premium? You decide. 

You could offer access to a schedule of relevant online talks, digital coworking sessions, or video coaching in exchange for a monthly fee. You can easily use your whop as a membership site.

  • How easy is it? Medium: easy to start, needs dedication to grow
  • How much does it cost to start? Nothing with Whop
  • How much can you earn? Unlimited earning potential
  • Potential challenges: Keeping members engaged month after month

Sell online memberships with Whop

Create your whop

2. Online courses

When it comes to selling online courses, your options are endless. You can build an online course for traders, show freelancers how to land clients, or share your experience going viral on social media. 

The best part is that once you’ve created the building blocks of your online course, you can sell it to hundreds of thousands of students. Just remember to update it regularly to ensure students are getting their value. 

  • How easy is it? Very easy when you use AI and course builders (like the course builder in Whop) to generate your course
  • How much does it cost to start? $0 with Whop
  • How much can you earn? Anywhere from $50-$5000+ per course sold
  • Potential challenges: Breaking through the crowded course market

Create and sell your course with Whop

Create a course

3. Coaching and mentorship

Online coaching and mentorships are one of the OG digital products (while there's no physical product, the information is the product).

1:1 support, group programs, mindset calls, Voxer support – however you do it is your call. Coaching works for any niche – fitness, freelancing, dating, business, sales, personal development – you name it.

Diego's spoken to thousands of digital creators, and he knows what he's talking about.

The best product you can sell digitally is some sort of coaching/membership offer on something you're really passionate about or knowledgeable in.
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Some creators use coaching as their main income stream, while others use it as a premium add-on to courses and communities.

  • How easy is it? Easy when you know your stuff
  • How much does it cost to start? $0 to market on socials and start coaching with Whop
  • How much can you earn: Anywhere from $100 to thousands per client, depending on niche, specialization, and marketing effort
  • Potential challenges: Scaling personalized support without burnout

4. Ebooks

whop ebooks graphic

Don't want to create an online course? You could always pack your knowledge into an ebook and smash marketing on that.

Once you’ve written your content, publish ebooks on Whop, Amazon, and other digital platforms to increase your reach. Use your socials to create content around the topic and generate interest. Pop a link in your bio to your whop and boom, sales funnel. 

Once you’ve put in the effort upfront, you can continue to reap the rewards long after you’ve published your ebook.

  • How easy is it? Write your ebook with AI and it can be created in less than one day
  • How much does it cost to start? $0 with platforms like ChatGPT, Canva, and Whop
  • How much can you earn? $5-100 per ebook sale
  • Potential challenges: Getting readers to actually buy (and finish) the book

5. Subscriptions

Digital subscriptions work like memberships: users pay a monthly fee to access a tool or exclusive content. 

Some of the most popular digital subscriptions are for magazines, newsletters, job boards, and recipe programs. 

The video above shows Orangie - a meme coin trader who sells subscriptions to his crypto trading whop.

  • How easy is it? Easy to get started when you use Whop
  • How much does it cost to start? $0 to start selling subscriptions with Whop
  • How much can you earn? Wide earning range, with subscriptions anywhere from $10 to over $1000 a month per subscriber
  • Potential challenges: Justifying recurring payments to subscribers

Sell subscriptions online and earn recurring revenue

Sell with Whop

6. Tutorials 

Tutorial videos and guides are an easy digital product to sell because they're one and done, earning a passive profit once they’re out on the market. 

Your tutorial should walk somebody through a topic or show them the solution to a pain point. But I mean, this could be anything, as serious as building sales funnels to something as unserious as coding your first game with AI.

Tutorials can be in the form of videos, downloadable guides, or interactive content. 

  • How easy is it? Easy. All you need is your knowledge and a way to put it into video or text format
  • How much does it cost to start? $0 with platforms like Canva and Whop
  • How much can you earn? Depends on the format of the tutorial
  • Potential challenges: Explaining complex ideas simply and clearly

7. Online communities

TJR Trades sells access to an online community for traders

Due to the growing remote work trend, plenty of people are craving connection with other humans. 

Online communities provide a place for people with specialist interests to get together and socialise, even if it is through a screen. 

You don’t even have to offer exclusive content like you would in a membership program. 

Instead, the value is in the connections and the ability to meet other like-minded people. 

  • How easy is it? Easy to start but requires commitment to grow
  • How much does it cost to start? $0 with Whop
  • How much can you earn? Unlimited earning potential - some creators on Whop make over $250k per month with online communities
  • Potential challenges: Keeping members active and conversations lively

Monetize your audience by selling community access with Whop

Create your community

8. Video courses

Got something to teach and don’t want to create a full-on interactive course? Sell a video course. 

Doesn’t have to be long, can just be a lesson or two. I might do one soon, showing Baristas how to pour better latte art. You could do one on styling winter outfits for men, or growing plants indoors.

Simply film a lesson or two and upload them to a platform like Whop

  • How easy is it? Easy
  • How much does it cost to start? $0 with Whop
  • How much can you earn? Mid-level earnings for videos alone, higher earning potential for videos + community access
  • Potential challenges: Maintaining learner attention till the end

9. Masterclasses

screenshot whop 8 figure masterclass
This 8-figure masterclass teaches you how to make 8-figures with real estate.

If you’ve run in-person workshops or masterclasses, it’s time to start selling them online.

You can create a fresh masterclass from scratch, or buy PLR presentation templates — once it’s recorded and uploaded, you can sell it over and over again. 

  • How easy is it? Easy - as long as you have the knowledge
  • How much does it cost to start? From $0 when you create a masterclass with Whop
  • How much can you earn? Mid to high earnings here, as some masterminds can be sold for thousands of dollars
  • Potential challenges: Delivering deep value in limited time

Create and sell your masterclass easily with Whop

Create a masterclass

10. Email courses

Here’s another way to run courses: via EDMs. 

Land directly in people’s inboxes with an email course spread out over days or weeks. This keeps you front of mind, and you can use the emails to upsell other digital products.

Keep it simple here: ask for a one-time fee in exchange for the course, or offer a monthly plan where people pay a rolling fee for fresh course content each month. 

Whop lets you send your forum posts to user emails, so your readers get snippets directly in their inbox. They can access the full course material within your whop.

  • How easy is it? Easy to create, but can be difficult to gain traction at first
  • How much does it cost to start? From $0, but costs increase as subscribers increase (on some platforms)
  • How much can you earn? Mid-level earnings
  • Potential challenges: Keeping students engaged across emails

11. Online masterminds 

whop online masterminds screenshot
This mastermind helps real estate investors build a wholesaling business

Masterminds are slightly different from online courses and memberships. A mastermind typically brings together a tight-knit group of people who all want to reach the same goal. 

They include group coaching calls, homework, and set activities that help members get to that goal. 

Most masterminds come with premium prices because they’re so specific and because they tend to include a lot of 1:1 time with the mastermind host. 

To do this well, you need to specialize in something that people want.

  • How easy is it? Easy/medium - organizing online masterminds requires you to have some knowledge on the topic the mastermind is about
  • How much does it cost to start? From $0 using platforms like Whop
  • How much can you earn? From $50 to $200
  • Potential challenges: Facilitating meaningful connections and results online

12. Teaching materials

Educators are desperately seeking fresh, engaging materials that work both in-person and online. This is a great side hustle for teachers: create comprehensive bundles including lesson plans, worksheets, assessment tools, and interactive activities.

Take it one step further and make everything customizable and include options for different learning styles.

Team your flashcards and learning materials with progress-tracking tools, parent communication templates, and modification suggestions for special needs students.

  • How easy is it? Easy using AI, medium if complex teaching materials
  • How much does it cost to start? From $0 to $20 (for AI subscriptions in the long run)
  • How much can you earn? From $5 to hundreds of dollar depending on the topic of the teaching material
  • Potential challenges: Aligning with curriculum and student needs

13. Study guides

studyguide whop digital product
The Student Notebook sells digital study guides for different subjects

Students will always need study guides, but they need something more engaging than boring PDFs. 

Create interactive study materials that combine clear explanations with practice questions, memory techniques, and quick reference charts. 

Include different learning formats (visual, auditory, kinesthetic) and practice test generators.

Tip: You can also upload your study notes to various sites to earn extra income. 

  • How easy is it? Easy/medium using AI
  • How much does it cost to start? From $0 to $20 (for the graphic design apps)
  • How much can you earn? From $5 to $20
  • Potential challenges: Summarizing info without losing depth

14. Customizable meal plans or recipes

stan browney instagram
90app creator and online coach, Stan Browney, offers customized meal plans to his clients

For many people (okay, yes, me personally), meal planning is a huge pain. Not everyone has the time (or the creativity) to think of healthy, easy-to-follow meal plans. But if you’ve got a passion for food, selling customizable meal plans or recipe collections is a great small business idea

You can design meal plans based on specific dietary needs (think keto, vegan, or gluten-free), or create general plans that help people eat healthier throughout the week.

Platforms like Canva can help you format them beautifully, and you can offer the option to personalize the plans for clients with particular preferences. 

Sell your meal plans online and market them through social media platforms, where you can share meal prep tips or recipe ideas to engage your audience. 

  • How easy is it? Easy if you're creating generic plans - medium if you're creating custom plans per client
  • How much does it cost to start? From $0
  • How much can you earn? From $30 to $100+
  • Potential challenges: Catering to various dietary needs

15. Online language learning tools or quizzes

whop creole course

If you speak more than one language, monetize it. You could teach English online or offer lessons in whatever language you know fluently.

Create flashcards, quizzes, vocab lists, grammar cheat sheets, whatever helps people level up fast. 

Make them look good, keep them useful, and sell them as a digital bundle. 

Use Whop to host it all, and if you’re up for it, offer feedback or tutoring through DMs or chat.

  • How easy is it? Easy if you're creating tools and quizzes with AI but if you ever want to scale and provide one-to-one services, you'll need to be very fluent in at least two languages
  • How much does it cost to start? From $0 to $20 (for AI subscriptions)
  • How much can you earn? From $10 to $100
  • Potential challenges: Engaging learners at different skill levels

16. Customizable digital vision boards

whop vision boards

People use vision boards to imagine their ideal life. These boards train the subconscious mind to improve real-life circumstances through the (very real and proven) science of visualisation. 

While I love to build my own, it’s time-consuming and requires the right headspace. And if you’re not even creative, the process can be frustrating rather than enlightening. 

But, if you’re like me, you could create digital vision board packs that people can personalize with their own images, quotes, and goals. You can build various themes (travel, fitness, business) in varying styles, with custom imagery, graphics, sticker options, typography, and more.

  • How easy is it? Easy since it only takes time and a little creativity
  • How much does it cost to start? From $0
  • How much can you earn? From $5 to $30 per board sold
  • Potential challenges: Explaining value and encouraging user interaction

17. Digital learning kits for kids

You can create engaging digital kits that combine printables, audio, and simple interactive elements, designed to help kids learn through sight, sound, and hands-on activities. 

Perfect for parents, homeschoolers, and educators seeking dynamic and engaging educational tools. Plus, so long as you have a good grasp of elementary school knowledge, there’s no real special skills or expertise required. 

  • How easy is it? Easy, but requires basic design skills, simple recording equipment, or interactive PDF tools.
  • How much does it cost to start? Low, mainly software subscriptions (if needed), and a microphone or smartphone for audio.
  • How much can you earn? Moderate to high, depending on your niche and marketing. Some kits sell for $10 to $ 50 or more each.
  • Potential challenges: Balancing fun with educational value

Digital products creators & influencers can sell

Popular formats: content templates, digital downloads, swipe files, calendars, guides, subscription content, newsletters

18. Content libraries 

motivational content pack

It sucks when you create a banging piece of content but have to watch it gather dust. 

Instead of leaving your videos, blog posts, and guides to decay online, combine them in a content library (often known as a content vault).

People can then pay a one-off fee (or a monthly subscription) to access the content. A passive, easy way to make money online.

  • How easy is it? Easy, all you have to do is to create lists of content you find interesting or helpful
  • How much does it cost to start? From $0 using platforms like Whop to create the list and sell access to it
  • How much can you earn? Based on the content quality and length of your list, you can sell them for $1 to $30 dollars
  • Potential challenges: Organizing and updating content efficiently

19. Voice-over packages

Love the sound of your own voice? Cash in on it. 

You can create voiceover packages for different industries and sell them over and over again. 

For example, you might record 10-15 minute audio recordings or meditations and mindfulness exercises, or create voiceovers for corporate videos, e-learning modules, and apps. 

  • How easy is it? Easy - you only need to be able to record your voice
  • How much does it cost to start? From $0 if you have a phone (bonus tip, you can use tools like Enhance Speech to clear your recording)
  • How much can you earn? Depending on the project, you can earn from $10 to $500+
  • Potential challenges: Matching tone and pacing to varied needs

20. Trip plans and itineraries

untold travel whop
Whop is home to many creators selling travel guides, planners, and itineraries

Everyone loves a good vacation, but not everyone enjoys the planning part. 

Make life easier for travelers by creating a series of trip plans and itineraries they can download, use, or customize to suit their needs.

You can create different itineraries for different types of travelers. For example, a luxury itinerary, a budget itinerary, and a family itinerary for Costa Rica. You could even sell travel ebooks.

  • How easy is it? Easy, all you have to do is some research (note that people who actually go to the locations they sell plans for outcompete you)
  • How much does it cost to start? From $0
  • How much can you earn? Trip plans and itineraries can sell from $10 to $40
  • Potential challenges: Keeping recommendations current and location-specific

21. Content calendars

Content calendars basically help overwhelmed business owners and marketers to get their ducks in a row. 

The beauty is, you can create a calendar once and sell it over and over again. Think industry-specific calendars packed with key dates, promotion ideas, and content prompts to take the headache out of planning.

You can even create versions for different niches: wedding photographers, life coaches, food bloggers, etc. 

The more targeted, the better they’ll sell. 

  • How easy is it? Easy using AI to create plans and platforms like Notion to create scheduling templates
  • How much does it cost to start? From $0 using free platforms like ChatGPT and Notion
  • How much can you earn? You can sell content calendars for $5 to $20
  • Potential challenges: Standing out in a saturated market of low-cost templates

22. Social media strategy worksheets

Planning social media posts is a chore. That's why businesses are willing to pay for social media guides, templates, and planners that tell them what to post and when.

You can get as detailed as you like here, with comprehensive workbooks that walk people through defining their audience, crafting their voice, and planning their content pillars. 

Add extra value with sections for goal setting, competitor analysis, and metrics tracking, as well as swipe files of high-performing post examples and caption formulas. 

  • How easy is it? Easy/medium - you need social media management skills to create an effective social media strategy worksheet
  • How much does it cost to start? Free with platforms like Google Sheets and Notion
  • How much can you earn? From $5 to $25+
  • Potential challenges: Teaching users how to apply the strategy, not just fill in blanks

23. Social media prompts 

wordfetti screenshot
Wordfetti is a Brisbane-based copywriting agency in Australia that sells caption prompt packs to businesses.

Everyone's telling businesses they need to be on social media, but nobody's giving them the actual words to say: here’s your opportunity. 

A lot of smaller businesses don’t have the time, cash, or resources to outsource their social media. They do it themselves, but usually, they need a hand.

Create extensive prompt libraries for different industries, occasions, and content types. Think daily conversation starters, behind-the-scenes prompts, and engagement questions packaged up with hashtag suggestions, best posting times, and engagement tracking sheets. 

You can sell your prompts in as simple a format as a Google Doc. This is a low-cost, high-reward business you can start from home.

  • How easy is it? Easy using AI
  • How much does it cost to start? From $0
  • How much can you earn? From $5 to $20+
  • Potential challenges: Keeping prompts fresh and inspiring

24. Custom workout plans

There’s never been a bad time to create fitness products (just look at the ongoing success of Jane Fonda’s Original Workout VHS from the 80s). 

These days, though, people are tired of cookie-cutter approaches to fitness.

They want something personalized and tailored to their situation and goals. If you have a background in health and fitness, or have overcome your own training difficulties, sell workout plans for others and make some sweet cash.

  • How easy is it? Easy if you're creating generic plans - medium if you're creating custom plans per client
  • How much does it cost to start? From $0
  • How much can you earn? From $10 to $100+
  • Potential challenges: Tailoring plans to diverse fitness levels

25. Podcasting resources (show notes templates, episode planners)

Everyone has a podcast these days, but running them is tough work behind the scenes. 

Once creators begin to grow, they have less time and energy for things like show notes and episode planning. That’s where you come in. 

You can design templates and planners to help podcasters keep everything in order, from episode outlines to marketing strategies. 

Sell your templates on Whop individually or bundle them into a product suite. As your audience grows, you could offer a subscription for regular new templates or coaching to help people level up their podcast game.

  • How easy is it? Easy with the help of AI
  • How much does it cost to start? From $0
  • How much can you earn? From $10 to $50+
  • Potential challenges: Keeping things thorough yet customizable

26. Customizable TikTok and Reels templates

tiktok reels

TikTok and Reels are where creators go viral, but good editing is what makes content pop. Most creators aren’t pro editors, and hiring one is expensive. That’s your gap.

If you know video editing basics (even just using Canva or CapCut), you can build templates for things like text effects, transitions, intros, outros, and overlays. Make them easy to customise so creators can drag, drop, and post fast.

Package them by niche (beauty, fitness, business, etc.) and sell them on platforms like Whop or Etsy. And use your socials to demo the templates in action and show people what they’re getting.

  • How easy is it? Easy/medium with apps like CapCut and Premiere Pro
  • How much does it cost to start? From $0 to $23 (for subscriptions to CapCut premium or Premiere Pro)
  • How much can you earn? From $5 to $50 per template
  • Potential challenges: Staying on trend with fast-changing formats

27. YouTube thumbnails

Content creation is one of the most lucrative ways to start making money online, especially if you’re making money through YouTube.

One of the most essential parts of a good YouTube channel is great thumbnails - they play a huge role in click-through rates. And while all creators know what makes a good thumbnail, executing is different. That’s where you come in. 

If you're skilled in graphic design, you can offer custom thumbnail services through your own whop, or freelancing websites like Fiverr and Upwork.

  • How easy is it? Medium/hard - while creating generic YouTube thumbnails is relatively easy, creating top notch ones requires graphic design skills and creativity
  • How much does it cost to start? From $0 (for platforms like Canva) to $23 per month (for Adobe Photoshop)
  • How much can you earn? From $10 to $100+
  • Potential challenges: Designing clickable, clear images at small sizes

28. YouTube scripts

YouTube uploads hundreds of hours of video every minute, and lots of creators need scripts. Big channels often don’t have time to write themselves, so they hire scriptwriters.

To stand out, your scripts need killer hooks, smooth topic reveals, storytelling that fits the video, and calls to action that actually work. Some clients even want you to suggest visuals alongside the script.

You’ll usually get paid per script or on a monthly retainer. Find gigs on Fiverr and Upwork, or set up your service on Whop to work directly with creators.

  • How easy is it? Easy if you're using AIs like ChatGPT to write scripts but hard if you're writing them yourself, thus providing unique work
  • How much does it cost to start? From $0
  • How much can you earn? From $10 (for AI-written) to $100+ (self-written) per script
  • Potential challenges: Writing engaging long-form content that keeps audiences hooked

29. TikTok scripts

TikTok scripts are a whole different game from YouTube. You’re writing for quick attention spans and content that vibes with TikTok’s ever-changing algorithm.

As of April 2025, TikTok’s favoring original long-form clips (up to around 10 minutes), and the Creator Rewards Program only pays for videos over a minute. So, aim for scripts that hit at least 60 seconds. 

Find gigs on Fiverr and Upwork or build out a whop hub to work directly with creators.

Pro tip: Niches win on TikTok – the more focused the content, the better the engagement.

  • How easy is it? Easy with AIs like ChatGPT but hard if you're writing them yourself
  • How much does it cost to start? From $0
  • How much can you earn? From $5 (for AI-written) to $30 (self-written) per script
  • Potential challenges: Crafting short, impactful messaging with impact

30. Social media templates

Lots of people DIY their social media graphics, but honestly, it’s not easy for everyone. 

And when most creators are starting, their social graphics aren’t so crash hot. So, they outsource them. 

If you’ve got a good eye, you can create and sell templates for Instagram images, Stories, and Reels.

Your audience can download the templates and tweak them to their liking. 

  • How easy is it? Easy - especially with AI
  • How much does it cost to start? From $0 with - you guessed it - AI, Canva, and Whop
  • How much can you earn? Mid-level earnings, with templates selling from $10-$500 per pack
  • Potential challenges: Matching trends without losing uniqueness

Digital products for developers, techies & builders to sell

Popular formats: SaaS tools, apps, templates, plugins, code snippets, generators, digital dashboards

31. SaaS

Tim Konieczny is a freelance software engineer, and he says that software is the best way to make money online.

I think that SaaS is a great way to make money online. Unlike physical products, SaaS businesses scale without needing to invest in infrastructure.

This means that you can keep your business very lean and grow it with a very high profit margin, which makes it possible to make money with software as a solopreneur or a small team.
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Tim Konieczny from Rapidemo

Building any piece of software takes effort, skill, and knowledge. But once you’ve got your product? There’s no limit to how many times you can sell it. 

If you’re not particularly tech-savvy, you can learn some easy coding techniques, use a no-code tool to build your software product, or hire someone to help you make the initial product. 

  • How easy is it? Requires some basic understanding of software - made easier with AI
  • How much does it cost to start? Usually starts at $10k + but can be bootstrapped, especially when using AI
  • How much can you earn? Huge earning potential with SaaS
  • Potential challenges: Providing reliable support and updates

Sell software online with Whop

Sell SaaS

32. Pre-made website templates

Sell pre-made website templates to people who want to DIY their websites without having to do the design work themselves (which is a lot of freelancers and entrepreneurs). 

You can upload website templates to marketplaces like ThemeForest and Creative Market and sell them for a one-off fee. 

There’s even additional money to make if your theme is good enough to charge a subscription fee for.

  • How easy is it? Medium-level difficulty
  • How much does it cost to start? From $0
  • How much can you earn? Low to mid earning potential
  • Potential challenges: Making templates easy to customize

33. Apps

Create an app for a specific target audience and sell it. It’s really that simple. You can add a paid plan to generate passive income or charge for in-app purchases. 

Browse the Apple App Store or Google Play to get potential business ideas, but games, productivity, and educational apps tend to be the most popular.

When building an app, Siya (@siyabuilt on X) has this advice:

If you're building anything, make sure it solves your own problem. Nobody is going to understand that problem as well as you do.

Watch the video to hear what he has to say:

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So, how do you build an app?

The easiest way is with Whop.

By using the Whop SDK and our documentation, you can easily build apps that use Whop's systems to process payments, user authentication, distribution, and even marketing. If you're planning to follow the vibe-coding path, you can use our LLM docs and install our MCP.

  • How easy is it? You can use no-code app-builders, but there is a learning curve
  • How much does it cost to start? Can vary from tens to tens of thousands of dollars
  • How much can you earn? Huge earning potential
  • Potential challenges: Fixing bugs and keeping users happy

34. WordPress plugins

WordPress plugins help users customize their websites and add features without needing to know complex coding languages.

If you do have coding knowledge (or have someone to help), you can create plugins and sell them via the WordPress plugin marketplace or your own website.

  • How easy is it? Medium-level difficulty, best suited to coders
  • How much does it cost to start? From $0
  • How much can you earn? Mid to high-level earnings - with a potential for huge profit
  • Potential challenges: Ensuring compatibility across versions

35. Video games

Similarly to apps, you can create a video game series for people to play on their phones or computers. You can monetize it via a subscription service, in-app purchases, or a one-off download fee. 

  • How easy is it? Medium to hard difficulty level
  • How much does it cost to start? There's a huge variation, from $500 up to hundreds of millions of dollars
  • How much can you earn? Unlimited earning potential, but it varies widely based on the type of game you produce
  • Potential challenges: Balancing graphics, gameplay, and performance

36. Augmented reality filters or overlays

Kylie Cosmetics uses AR filters to help customers try on lipstick shades online.

If you’re tech-minded, try your hand at creating augmented reality filters or overlays. 

Heaps of brands use custom AR filters for social media trends to drive awareness and growth, which is something you can cash in on. 

Augmented reality overlays can help consumers envision what a new sofa might look like in their living room or how a summer dress looks on them.

  • How easy is it? Medium if you're creating simple filters with static visuals, hard if you're creating interactive mechanics (possibly with 3D objects)
  • How much does it cost to start? From $0 with free software like TikTok Effect House, to a few hundred bucks with paid software like WebAR
  • How much can you earn? Based on the complexity of your filters and who you create the filter for, you can sell them for hundreds of dollars
  • Potential challenges: Keeping filters fun, aesthetic, and compatible with platforms

37. Virtual reality experiences or environments

Sometimes people just need to escape (here here), and you can help them with a virtual reality experience. 

Creating VR scenes or experiences can differentiate you from the regular crowd of stock photo and video sellers because you’re offering something new and exciting. 

  • How easy is it? Hard - creating virtual reality experiences is a challenging task. You'll need skills like 3D modelling and scripting
  • How much does it cost to start? From $0 with free software like Blender
  • How much can you earn? Interactive virtual reality experiences can sell for hundreds to thousands of dollars while static ones can sell for $30 to $100
  • Potential challenges: Creating immersive yet accessible experiences

38. Custom AI chatbots for specific niches

AI-powered chatbots to deliver customer support when their human teams are offline. But it can be tricky to configure a chatbot from scratch, so it helps (not hinders) the user experience. 

So if you know chatbots, this is a perfect hustle. Try configuring AI chatbot templates for different niches.

You might create a bot perfect for companies selling vegan chocolate or one that helps finance companies send clients to the right resources. 

  • How easy is it? Medium - chatbot wrappers can be easily made but they will need configuration, training, and integration into your client's platform
  • How much does it cost to start? From $0 - all you need are coding and web development skills
  • How much can you earn? Depending on how secure and trained your chatbot is, you can sell them for $100 to $1.000+ (for custom trained models)
  • Potential challenges: Training bots to understand niche language 

39. Online assessment tools and calculators 

Turn your expertise into engaging, interactive experiences with custom online assessment tools and calculators. 

You might gauge knowledge with a pre-made quiz, offer personalized health recommendations, or simplify complex financial calculations.

Once you’ve created your assessment tool or calculator, you can either charge people to access it (or, better yet, charge them to see the results) or license it out to other businesses.

  • How easy is it? Easy to code with tools like ChatGPT, Bolt AI, and Lovable AI
  • How much does it cost to start? From $0 (might need to subscribe to AI plans in the long run)
  • How much can you earn? From $10 to $60
  • Potential challenges: Ensuring accuracy and user friendliness

40. Animated GIF packs for social media 

gif pack
Elevated Realtor sells real estate gifts for companies to use on social media

GIFs are the language of Gen Z. 

Custom animated GIF packs can be used on Instagram, TikTok, and other social media platforms, and if you can create them, you open yourself up to sales from one of the fastest-growing hustles.

Shareable, visually appealing content that resonates is really hot right now, so there’s definitely a market for this kind of digital product, whether your GIFs are for branding, marketing campaigns, or just for adding a fun touch to everyday interactions.

  • How easy is it? Easy, all you need is a software to create gifs
  • How much does it cost to start? From $0 (with Canva) to $23 per month (with Adobe After Effects subscription)
  • How much can you earn? From $10 to $50 depending on the contents of your pack
  • Potential challenges: Keeping animations fresh and trendy

41. Digital city walking tours 

People use digital city walking tours to explore their own cities or plan future trips in detail. 

The secret is to create tours that tell a story, whether following the footsteps of famous writers in Paris, hunting down the best street art in Melbourne, or exploring hidden food gems in Tokyo. 

Package them with downloadable maps, local insider tips, and restaurant recommendations. 

Make them available in both audio and written formats, and throw in some landmark photography. 

  • How easy is it? Medium - digital city walking tours requires time and knowledge of the city you're creating the tour for. While AI can assist you in creating the tour, you will still need to put in unique content to it
  • How much does it cost to start? From $0
  • How much can you earn? Digital city walking tours can sell from $30 to $80
  • Potential challenges: Keeping content accurate and updated

42. Directories 

Directories help people find businesses or vendors. 

The key is tapping into super-specific niches where people are desperately searching for vetted resources: sustainable wedding vendors, certified pet behaviorists, or ethical fashion manufacturers. 

The money isn't just in selling listings, it's in creating a comprehensive resource that includes detailed profiles, reviews, and direct booking capabilities. 

  • How easy is it? Easy using AI
  • How much does it cost to start? From $0
  • How much can you earn? Depending on the directory type and how extensive its contents are, you can sell them for $10 to $50
  • Potential challenges: Maintaining current, verified listings

43. Niche tools

Whop App Store

Here's where you can really geek out, if that’s your thing, and create super-specific tools that solve exact problems in your niche. 

Maybe it's a podcast promotion calculator, a website color scheme generator, or a recipe cost analyzer for food bloggers. The beauty of niche tools is that they practically sell themselves when you hit the right pain point. 

Also, using AI, they’re pretty easy to code and develop. 

Tip: Create both basic and premium versions to capture different market segments.

  • How easy is it? Medium - finding the niche to solve a problem for can be time consuming and since we're talking super-specific tools, you'll need some software/web development skills as well
  • How much does it cost to start? From $0
  • How much can you earn? Depending on the niche and tool, you can sell them for $20 to $200+
  • Potential challenges: Tailoring features to very specific user needs

44. Custom website themes for platforms like Shopify or Squarespace

Maybe you don’t want to build full-on website templates, but you like the idea of creating themes for Shopify or Squarespace

The themes that come for free with these platforms are basic, but creating themes requires less technical know-how than a full-spec website.

You can design themes for a niche or industry, or follow your style. Perfect for intermediate designers and techheads.

  • How easy is it? Hard - creating custom themes for platforms like Shopify or Squarespace requires good understanding of the platforms and web development skills. While you can get help from AI, creating unique themes that sell is hard
  • How much does it cost to start? From $0
  • How much can you earn? From $50 to $1.000+
  • Potential challenges: Ensuring compatibility and easy customization

45. Custom mobile wallpapers, themes and widgets

y2k wallpaper background phones

Bundle up wallpapers, app icons, and widgets into matching aesthetic packs (think boho, Y2K, clean girl). 

Add some useful stuff too (weather, to-do lists, quotes.) Sell them on Whop, Gumroad, Etsy, or your website. Instagram and Pinterest are your best friends for showing them off.

  • How easy is it? Easy with AI
  • How much does it cost to start? From $0 to $10 per month for subscriptions to AIs like MidJourney
  • How much can you earn? From $5 to $20
  • Potential challenges: Designing for diverse device specifications

46. 3D models

Know your way around Blender or AutoCAD? Sell 3D models. 

Characters, objects, full-on digital worlds, there’s demand across gaming, architecture, VR, and Web3. 

Build in public: post your designs on Instagram, Pinterest, or Behance to show what you can do. Then list them on marketplaces like Whop, CGTrader, or your own website. 

Passive income with pixels.

  • How easy is it? Hard - to be able to create 3D models in software like Blender, you need good 3D modelling skills
  • How much does it cost to start? From $0 (since Blender is free and is one of the most popular 3D modelling software out there)
  • How much can you earn? From $10 to $100+
  • Potential challenges: Balancing detail with file size and compatibility

47. 3D print models

3D print models aren’t the same as regular 3D models. You’ve got to think about technical stuff like normals facing the right way, surface thickness, slicing, and infill settings to make sure prints come out right.

Since 3D printing blew up around 2009, demand for ready-to-print models has been huge, and it’s still growing. If you get the tech side and know your way around Blender or Autodesk Fusion 360, this could be your sweet spot.

Start by learning about manifold meshes and the slicing process, then sell your models on sites like CGTrader, MyMiniFactory, and Whop.

  • How easy is it? Hard - creating 3D print models is similar to creating 3D models but it has other specific requirements
  • How much does it cost to start? From $0 with free software like Blender
  • How much can you earn? From $5 to hundreds of dollars depending on the quality and complexity of the model
  • Potential challenges: Creating print-ready files with minimal errors

48. AI prompts

AI prompts

If you know your way around AI, then you can create AI prompt packs to help others make the most of AI systems.

AI prompt packs are curated collections of ready-to-use prompts for tools like ChatGPT, Claude, and DeepSeek. These prompts will be used by everyone from educators to developers, freelancers to writers, marketers, and designers.

You can create different prompts for different industry niches to really maximize the earning potential here.

You can easily sell AI prompts direct on Whop using the forum, files or content app. There is also a Whop app specially designed for selling AI prompts.

  • How easy is it? Easy - all it takes is a little trial and error with prompts
  • How much does it cost to start? From $0
  • How much can you earn? Prompt packs sell for anywhere from $5 to $100
  • Potential challenges: Offering prompts that work well across models

49. Gamified habit trackers

Finch is a mobile app designed to help its users complete more self-care-related tasks in their days

We spend so much time online and working that building healthy habits feels impossible. Balancing work, friends, food, and fitness? Yeah, it’s a lot.

That’s where gamified habit trackers come in. They turn habit-building into a game, making goals like getting fit, staying productive, or just keeping organized actually fun and doable.

Your tracker can be anything from printable worksheets with built-in rewards to apps featuring mini-games. It’s a simple way to create passive income. Want to go further? 

Build a productivity community on Whop where everyone tracks and supports each other’s habits, turning accountability into a social game.

  • How easy is it? Depends on what you choose to create - a Canva worksheet is simple, an app is a little more complex, and a community is a simple product that requires continual work
  • How much does it cost to start? From $0 (again, depends on what you create)
  • How much can you earn? $5-50 per sale for worksheets, $5-25 per membership (recurring monthly) for an app or community membership
  • Potential challenges: Keeping users motivated long-term

50. Interactive personality tests

interactive personality test

Yeah, free quizzes are everywhere. But most are basic, clickbait, or worst of all, email traps. *shudder*

Build niche quizzes on astrology, fashion, career, psychology, whatever, and make the experience feel personal. Add downloadable reports, outfit recommendations, follow-up emails, or even 1:1 consults. Use AI quiz builders to speed things up, but customize the results so it feels premium, not generic.

You can host quizzes on Whop, bundle in extra resources, and promote them through TikTok, IG, or email. 

  • How easy is it? Easy to create the tests with AIs like ChatGPT and the platform itself with AIs like Bolt or Lovable - then, you can sell access to them by using Whop
  • How much does it cost to start? From $0 to $10 (for AI subscriptions)
  • How much can you earn? From $10 per access sold
  • Potential challenges: Creating useful and fun assessments

51. Digital adventure maps

City guides, hiking trails, or even scavenger hunt routes that users can personalize with their own points of interest, field notes, and hidden gems. 

You can create themed maps inspired by apps like Pokémon GO and Geocaching, where users search for locations and items, or complete tasks as they explore. 

Use Adobe Illustrator or Canva to design your maps – or you can use platforms like Mapbox or Google My Maps for more detailed experiences and customizable paths. 

  • How easy is it? Easy/medium depending on the topic and difficulty of the adventure
  • How much does it cost to start? From $0 to $23 per month (for Adobe subscriptions)
  • How much can you earn? From $10 to $30
  • Potential challenges: Making maps both beautiful and easy to follow

52. Interactive stories

Got a knack for storytelling and a cool idea? Bring it to life with AI tools like ChatGPT or Gemini, no coding required. 

You can build your game as software, a mobile app, or a web app. For web apps, check out Bolt.new or Lovable AI to make the process way easier.

Once your interactive story game is ready, monetize on Whop listing it as software or a web app. 

Storytelling just got way more fun and profitable.

  • How easy is it? Easy using AIs like ChatGPT to write the story and Bolt or Lovable to write the app
  • How much does it cost to start? From $0 to $20 (for AI subscriptions based on the complexity of the story/app)
  • How much can you earn? From $5 to $20
  • Potential challenges: Writing compelling narratives readers/users will enjoy

Digital products for business owners & professionals to sell

Popular formats: Notion templates, business toolkits, planners, budgeting spreadsheets, proposal bundles, resume kits, contracts

53. Downloadable checklists

Not a huge money earner, but can be sustainable if you can market them well.

Create digital to-dos around an area of interest or put together a downloadable checklist that helps people complete a specific task.

For example, you might sell a checklist for website essentials, moving house, or a cleaning rota.

  • How easy is it? Very easy with Canva and AI
  • How much does it cost to start? $0 - simply use Canva, ChatGPT, and Whop
  • How much can you earn? Low to mid earnings (but a great passive income earner)
  • Potential challenges: Making checklists actionable, not generic

54. Guides and worksheets

mone mastery
Money Mastery Media sells a guide on 'how to start your online business' for $15.00

Guides and worksheets are similar to tutorials, just written. You’ll still walk people through a solution or give them a document they can fill out in their own time. 

Downloadable versions of guides and worksheets can either be used online or printed out and used as a physical copy.

  • How easy is it? Easy! Create a guide or sheet based on your own expertise
  • How much does it cost to start? $0 with AI, Canva, and Whop
  • How much can you earn? Low to mid-level earning potential with a typical sales price of $10-200 per worksheet or guide
  • Potential challenges: Creating practical tools users will actually use

55. Newsletters

Thanks to platforms like Substack, newsletters are back in the mainstream, baby. 

People crave curated media rather than the bombardment they get on social media every day. And they’re only going to grow. It’s today’s version of the magazines your mom bought at the supermarket checkout, but there’s a niche for everyone.

And as the writer, newsletters help grow an audience and make you an expert.

There are several ways you can monetize your newsletter, including running paid ads, partnering with brands, and setting up a paid tier that goes above and beyond the regular content delivered in your newsletter.

  • How easy is it? Medium-difficulty
  • How much does it cost to start? From $0, but as your subscriber count increases, so do your costs
  • How much can you earn? Unlimited earning potential from subscribers, sponsorships, and affiliate marketing
  • Potential challenges: Maintaining ongoing value and avoiding high unsubscribe rates

56. Calendars and trackers

Similar to planners and journals, calendars and trackers help people stick to a routine or plan a specific task they need to do.

You might create a tracker for journalists to help them pitch publications or a workout calendar for people looking to get healthier in the New Year. 

Store them on a digital marketplace like Whop, spread the word, and sell. 

  • How easy is it? Easy to medium level difficulty, depending on your level of experience with the tracker you are creating
  • How much does it cost to start? From $0
  • How much can you earn? Low to mid level earnings - typically $15-$250 per tracker
  • Potential challenges: Marketing and balancing usability with appealing design

57. Job boards

Pull together recent job openings, list them all in one central place, make money.

As a writer, I have dreaded scrolling LinkedIn and having to pick through irrelevant jobs (even with keyword searches). 

So, make it easy for people to find opportunities that are a good fit with a niche job board. Once you’ve set up the tech behind it, you can use automation capabilities to make sure it pulls in fresh opportunities every day. 

You can create a job board in your whop, too.

  • How easy is it? Easy but might take time
  • How much does it cost to start? From $0 - you can use platforms like Whop to list your findings
  • How much can you earn? From $5 per subscription to $20 for premium findings
  • Potential challenges: Attracting enough employers and job seekers

58. Presentation templates

Presentations are hard work, and that’s before designing the dreaded slide deck. 

Make people's lives easier and create reusable templates that corporate folk can use to customize presentations, whether they’re pitching for new work, presenting their latest findings, or hoping to land a new partnership.

The idea is that people can download your templates and use them in their chosen presentation tool, whatever the subject. 

  • How easy is it? Easy with software like Microsoft PowerPoint or platforms like Google Slides
  • How much does it cost to start? From $0 with free platforms like Google Slides and starting from $13 for Microsoft 365 subscriptions
  • How much can you earn? You can sell templates for a few bucks to $50+
  • Potential challenges: Balancing aesthetics with clarity

59. Swipe files 

Not everyone has hours to waste trawling Facebook’s ad library to find a relevant example for their next blog post. 

Help them out by creating curated collections of high-performing ads, emails, and sales pages for marketers and copywriters to use.

You’re basically selling inspiration on tap and, once you’ve put in the legwork to compile it, you can sell it to hundreds of thousands of marketers.

  • How easy is it? Easy - just requires time and some knowledge on social media algorithms
  • How much does it cost to start? From $0 - all you need is social media accounts and a platform like Whop to sell your files
  • How much can you earn? From $20 to $50+
  • Potential challenges: Offering fresh, actionable examples regularly

60. Recorded webinars

HighStrike sells a recorded webinar bundle on Whop

Webinars are such an overlooked digital product. Once you’ve run a live webinar, simply package up the recording and sell it as a separate product. 

Not only does this build trust and authority with your audience, but it means you can repurpose content and use it over and over again.

  • How easy is it? Medium/hard - to sell a recorded webinar with valuable content, you need extensive knowledge on the topic
  • How much does it cost to start? From $0
  • How much can you earn? Depending on your expertise on the topic, your webinars can range from $40 to $200+
  • Potential challenges: Maintaining interest without live interaction

Create and sell live and recorded webinars with Whop

Sell a webinar

61. Email workflows

Good email marketing brings in sales, customers, and associations. Annoying email marketing is a death sentence. 

By creating and selling pre-built email workflows, you’re offering businesses a shortcut to better engagement and higher conversions.

You can create workflows for multiple scenarios, including abandoned cart sequences, welcome sequences, and post-purchase sequences. 

  • How easy is it? Easy if you have experience in email communication (as brands, creators, etc.)
  • How much does it cost to start? From $0 - all you need is a platform like Whop to sell your workflows
  • How much can you earn? From $5 to $10
  • Potential challenges: Crafting sequences that actually convert

62. Productivity sound environments 

Carefully curated soundscapes, like calming nature sounds and stimulating ambient music, are designed to create the perfect auditory backdrop for any task.

Developing these sound environments gives you an “in” into the wellness and productivity market, where you can license your sound environments on different platforms and to different companies. 

  • How easy is it? Medium - you either have to source the sounds or record them yourself and compose them using software like Audacity or Adobe Audition
  • How much does it cost to start? From $0 (with Audacity) to $23 per month (Adobe Audition subscription)
  • How much can you earn? You can sell your sound environments for $20 to $50
  • Potential challenges: Designing sounds that enhance focus, not distract

63. Professional templates and documents

If you have experience in professional industries, you could create bundles for different professional needs: contracts for freelancers, proposals for agencies, and invoices for service providers. 

The key is making them both legally sound and beautifully designed. Package them with customization guides, usage tips, and regular updates as laws or industry standards change. 

Try how-to videos for easy customization, boosting your sales value. 

  • How easy is it? Easy using AI and free platforms like Google Docs and Sheets
  • How much does it cost to start? From $0 to $20 (for AI subscriptions in the long run)
  • How much can you earn? Depending on how extensive the template/document is from $5 to $50+
  • Potential challenges: Ensuring legal and industry accuracy

64. Business card templates

Business cards are a non-negotiable, but when you’re just starting, it’s just an annoying extra expense.

But here’s the thing: most free business cards look like junk. If you know your way around Canva or Illustrator, fill the gap. 

Create templates that actually look good in different styles (clean, bold, fun, whatever.) Sell business card packs on your site or marketplaces. 

People pay not to look basic.

  • How easy is it? Medium - to be able to create unique business card templates, you'll need graphic design skills and know how to use software like InDesign or Canva
  • How much does it cost to start? From $0 (for platforms like Canva) to $23 per month (for software like Adobe InDesign)
  • How much can you earn? From $10 to $50
  • Potential challenges: Standing out while maintaining professionalism

65. Resume and cover letter templates

Sure, Canva has resume templates. But here’s the thing – everyone’s using them now, and nobody is standing out. 

People are struggling enough to write their own resumes, let alone design them. So if you’re good with layout design, why not create templates for others (or commission customs)? 

You’ll need to post your work on social media, create content around it, and funnel viewers to an online storefront or intake form (for commissions).

  • How easy is it? Easy with platforms like Canva but uniqueness is very important
  • How much does it cost to start? From $0
  • How much can you earn? From $10 to $20 per resume
  • Potential challenges: Creating templates that pass applicant tracking systems

66. Budgeting templates

budget template

Managing money sucks for a lot of people, but sound budgeting can fix that. 

If you’re a spreadsheet wizard who knows formulas (or even macros), build easy-to-use budgeting templates to help folks track income and expenses without the headache.

Google Sheets and Excel are your best bets (Notion’s cool but not great for auto-calculations like budgets).  

Sell your templates on Whop or Etsy, and if you want to level up, create a chat space on your whop so customers can ask for custom tweaks or get help.

  • How easy is it? Medium - to be able to create good budgeting templates, you need to know how to use Excel or Google Sheets, their formulas, and possibly macros
  • How much does it cost to start? From $0 with free platforms like Google Sheets and starting from $13 for Microsoft 365 subscriptions
  • How much can you earn? From $10 to $50
  • Potential challenges: Making finance simple and approachable without losing accuracy

67. Virtual co-working sessions

Virtual co-working is perfect for creators, freelancers, and entrepreneurs who need a focus boost and some accountability online. Set up your whop and run these sessions using livestream features to help people stay on track.

You can sell access as one-offs, bundles, or a subscription membership. For even bigger bucks, target a specific niche (think writers, ADHD entrepreneurs, or startup founders.)

Add some structure, like goal setting or check-ins at the end. You’re not just hosting co-working, you’re building a thriving, money-making community.

  • How easy is it? Medium: easy to host, requires consistent scheduling
  • How much does it cost to start? $0 if you already have a webcam and use Whop
  • How much can you earn? Moderate to high depending on your audience and niche
  • Potential challenges: Maintaining accountability and energy remotely

68. Brand voice or tone-of-voice guides

Brand voicing guides are powerful tools for business owners who want consistent, scroll-stopping content across every platform. 

These documents help a brand carve out its voice, whether that’s cheeky and casual or polished and professional.

You can create custom guides for clients or sell templates they can fill in themselves. This type of product is ideal for copywriters, marketers, and brand strategists looking to make money with their skills.

  • How easy is it? Easy: especially if you already offer brand strategy or copywriting
  • How much does it cost to start? Nothing but your time
  • How much can you earn? Medium: custom guides can fetch $$$, and templates sell passively
  • Potential challenges: Making abstract comms concepts practical for clients

69. Customizable media & business kit templates

Store page of The Outreach Engin

Sell customizable kits designed to help creators, startups, and small businesses present themselves professionally. 

Think press kits for influencers and musicians, brand kits for startups, financing pitch decks, one-pagers for investors, and media sheets for speakers or podcasters. These can be built in Canva, Notion, or Google Slides and sold as editable files. 

Many entrepreneurs don’t have the time or skills to make these from scratch, so sleek, pre-designed templates are a win. 

Package them up, market them on social media, and sell through a digital marketplace like Whop.

  • How easy is it? Easy, just need design skills and a template platform.
  • How much does it cost to start? Low using free or low-cost tools like Canva.
  • How much can you earn? $20-$100+ per kit or bundle.
  • Potential challenges: Adapting templates for a diverse range of industries

70. Done-for-you Notion workspaces

Is your workspace organization often the envy of your office coworkers? 

Sounds like you’re the right person to build and sell complete Notion setups for specific use cases — think content planning, freelance business management, habit tracking, or personal finance dashboards. 

People love Notion but hate setting it up, so if you're good at making things look clean, you're in. These templates are perfect for creators, freelancers, students, or anyone trying to get their life together.

  • How easy is it? Easy, especially if you already know and use Notion.
  • How much does it cost to start? Very low,  just time and a Notion account.
  • How much can you earn? $10-$100 per workspace, depending on complexity.
  • Potential challenges: Designing intuitive and flexible setups

71. Spreadsheets 

miss excel
Miss Excel is a great example of someone who has turned spreadsheets into a lucrative digital product business. She sells Excel templates and courses to people who want to get better at using the tool

Spreadsheets are a pain for most people, but if you know your Excel formulas, you can actually make decent money helping people ease the pain by creating spreadsheets for specific industries.

  • How easy is it? This depends on how easy you find Excel!
  • How much does it cost to start? From $0 with Whop and an existing Excel subscription
  • How much can you earn? Mid-level earning potential, with spreadsheets typically selling between $15 and $100 dollars
  • Potential challenges: Designing spreadsheets that aren’t boring or confusing

Digital products for creatives, artists & designers to sell

Popular formats: printables, design templates, digital art, icon sets, branding kits, mockups, overlays

72. Prints

Art prints are one of the most sellable digital products, tbh. If you’ve got a creative streak, enjoy drawing, or love to design, you can turn your creativity into sales. 

With print-on-demand platforms, you can upload your artwork to and have it transferred onto mugs, t-shirts, notebooks, and other physical products — or you can sell it as a wall print. 

The digital art marketplace is worth a whopping USD $5.8B.

  • How easy is it? If you're reselling existing designs or using AI, easy. If making your own designs, some skill is required
  • How much does it cost to start? $0 with print-on-demand platforms or digital print sales
  • How much can you earn? A modest amount, typically $3-$300 per print
  • Potential challenges: Standing out among mass-produced options

73. Planners and journals 

Digital Planner for Self-Care is an ultimate tracker for 'modern, driven women'

Here’s an easy one: digital planners. You can make digital planners on Canva, InDesign, Figma, or just buy PLR templates and customize them. 

Planners are popular; they’re all over social media, and you can cash in by helping people stay organized. 

Create standard organizers arranged by month and week, or you can sell planners and journals for specific purposes, like for small business owners, people developing their spirituality, or travel planners.

  • How easy is it? Easy if reselling PLR planners, medium if making from scratch
  • How much does it cost to start? From $0 - varies on platforms used
  • How much can you earn? Modest earnings of $10-50 per planner
  • Potential challenges: Creating unique, functional layouts people want to pay for

74. Stock photos

Are you a natural behind the camera? 

If friends and family are often asking you to shoot their weddings, birthdays, and baby showers, start monetizing your skills. 

You don’t have to become a photographer for events, portraits, or corporate gigs, either. You can just sell your stock images

Some popular image types include: 

  • Landscape photos
  • Flat-lay photos of desk spaces 
  • City scenes
  • Business-related snaps of meetings and offices 
  • Still-life pics of flowers and objects

Stock photo sites like Shutterstock, Unsplash, and Getty Images pay photographers each time someone downloads their image. 

  • How easy is it? Easy - all you need is a camera and computer
  • How much does it cost to start? From $0
  • How much can you earn? Typically a low earning potential of a few hundred - to a few thousand - dollars
  • Potential challenges: Competing with free and cheap image libraries

75. Stock videos

Or maybe, you’re better at filming video footage than taking stills. 

Same principle: consider selling your scenes on stock video sites. These are becoming increasingly common as people start to experiment more with social videos like Instagram Reels and TikTok. 

  • How easy is it? Easy, you just need recording equipment and a way to upload your videos
  • How much does it cost to start? From $0
  • How much can you earn? Typically a low earning potential of a few hundred - to a few thousand - dollars
  • Potential challenges: Producing consistent, high-quality footage

76. Digital artwork 

We covered prints, but you can also sell digital artwork that stays on screen. 

Think desktop wallpapers, phone backgrounds, vectors, stickers for messaging apps, icon art, cover images for socials, and more. You could even commission custom artwork for creators on Whop and YouTube to improve their storefronts and branding.

Karina has some great advice for getting started as a digital artist, and says it all starts with a portfolio:

Without a portfolio no-one is going to hire you. Do not wait for perfect pieces— upload your favorite works to Instagram, Pinterest, or whatever other platform you use.

Watch this video for the rest of her advice:

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  • How easy is it? Easy for artists, non-artists will need to brush up on their skills
  • How much does it cost to start? From $0
  • How much can you earn? Low to mid earning potential as this is a low-cost product
  • Potential challenges: Preventing unauthorized copying or redistribution

77. Fonts 

Felix Braden is a type-designer and founder of Flood Fonts

Designers listen up: you can make a sweet side income (or go full-on type designer if you choose) selling fun text styles and unique fonts for your audience. 

Sites like 1000 Fonts and DaFonts have a bank of browsable fonts that people can download either for free or for a fee.

Licensing fonts can become big business, especially if your work becomes popular or gets used by a large company with high volumes of visitors.

Social media and design platforms like Behance are great places to promote your work.

  • How easy is it? Medium-level difficulty, best suited to existing designers
  • How much does it cost to start? From $0
  • How much can you earn? Average cost of a font is $30
  • Potential challenges: Designing original fonts that stand out and fit industry design trends

78. Icon sets

Icons are just graphics that people can use on their websites, social media, and landing pages. 

They can either work as clickable buttons or simply be a decorative addition to a webpage.

Sites like Iconmonstr and Iconfinder have libraries of icons users can browse, and you can charge a fee for people to download yours.

  • How easy is it? Easy to do with software, or, you can draw your own
  • How much does it cost to start? From $0
  • How much can you earn? Low to mid earnings, from $10-$250 per set
  • Potential challenges: Offering enough variety 

79. Photoshop brushes

photoshop brushes
PixelBuddha sells unique Photoshop brushes and bundles on Creative Market at different price points. Customers are charged $17 for personal use and $21 for commercial use. 

Photoshop brushes help users create unique designs and add their own mark to the photo editing process. Create downloadable brushes that people can add to Photoshop and charge a one-off fee or tiered package prices for multiple brushes at once. 

  • How easy is it? Difficult - you need to already have experience
  • How much does it cost to start? From $0
  • How much can you earn? Low to mid level earning potential here, with brushes selling from $5 to $150
  • Potential challenges: Requires strong design skills, familiarity with photoshop’s brush engine, and the ability to create tools others find useful

80. Printable coloring sheets

Turn your artwork and patterns into coloring sheets for adults or children. You can charge a one-off fee for an instant printable download, or you can turn it into a subscription service that delivers fresh coloring sheets every month. 

  • How easy is it? Easy, especially with PLR products and Canva
  • How much does it cost to start? From $0
  • How much can you earn? Low earnings here, with most coloring sheets selling for under $10
  • Potential challenges: Designing sheets that can appeal to all ages and demographics

81. Audiobooks 

audiobook whop
The Enixar Sorcerer's Conquest is an audiobook sold on Whop

If you’d rather talk about your knowledge than write about it, turn your hand to creating audiobooks. You can write a short story (for kids or adults) and record yourself reading it to sell to customers.

This can work particularly well for children’s books or relaxing content that can be consumed before bedtime. You can even sell audiobooks on Whop!

  • How easy is it? Easy using AIs like ChatGPT to write and ElevenLabs to voice
  • How much does it cost to start? From $0 (you might need to subscribe to AIs as you scale)
  • How much can you earn? Ranging from $10 to $50 based on the length and content of your audiobook
  • Potential challenges: Producing high-quality recordings that hold attention

82. Songs and licensed music 

If you’re a keen lyricist or songwriter and want to get paid for your creativity, sell your songs online.

When you license your tracks, people pay a fee to use them in films, videos, and social media, giving you passive income every time someone chooses your song. 

Plus, it gives your music more exposure. (Who knows, you might catch the attention of a label.) 

  • How easy is it? Hard - composing music is a hard skill to learn and master
  • How much does it cost to start? You'll need software to compose (like Ableton, which starts from $99) and possibly composing equipment which can range from a couple hundred to thousands of bucks
  • How much can you earn? Songs and licensed music can be sold for up to thousands of dollars based on your client and the quality of your work
  • Potential challenges: Licensing and copyright compliance

83. Branding kits 

branding kits
Refolve offers this summer branding kit that comes with pre-made logos and icons

Every business needs a brand, but not every business has the resources or creative know-how to build its own (or hire someone to do it for them). 

But if you’ve got a good design eye, you can create brand bundles that include logo templates, color palette ideas, and font inspiration. 

You’re essentially offering a business-in-a-box solution that saves entrepreneurs from the dreaded “designer’s block” and the expense of hiring a full-time creative team. 

With the right customization options, your branding kit can cater to various industries which expands your potential reach and customer base. 

  • How easy is it? Medium - you need to be creative and have the graphic design skills to come up with kits that actually sell
  • How much does it cost to start? From $0 (with platforms like Canva or software like Gimp) to $20 per month (Adobe Creative Cloud Photography plan)
  • How much can you earn? Branding kits can sell for $20 to $200+ (providing commercial licenses will increase the price)
  • Potential challenges: Creating complimentary, customizable visuals adaptable for clients in varying roles and industries 

84. Knitting and sewing patterns 

If you’re good with a needle (two, actually), turn your skill into sales and create knitting and sewing patterns. 

You can package up your favorite jumper, hats, or animal stuffies into an easy-to-use pattern that other keen knitters can buy.

Sell your patterns on your own website or use a platform like Whop to promote your products and fulfill orders. 

  • How easy is it? Medium/hard - knowing knitting and sewing enough to create patterns people can follow is a difficult skill to obtain
  • How much does it cost to start? You can start from $0
  • How much can you earn? From $3 to $10
  • Potential challenges: Providing clear instructions for all skill levels

85. Digital sheet music or tablature for musicians 

Can you read music? Bingo, another niche skill, and niche = money.

Turn sheet music into downloadable files that musicians can store on their devices or print out to play live.

You’ll need some musical skills here, especially if you’re transforming sheet music from one instrument to another. If you’re feeling really bold, you can also create your own songs for people to download.

  • How easy is it? Hard - being able to create music sheets and tablature requires good understanding of music theory and a good musical aptitude
  • How much does it cost to start? From $0 with software like MuseScore studio
  • How much can you earn? You can sell each sheet from $1 to $10 - custom ones can even go for higher
  • Potential challenges: Formatting for easy reading and use

86. Podcast intro and outro music packs 

Podcasts are obviously huge, with many consumers citing them as their favorite way to consume content on the go. 

Developing music packs for podcast hosts to use in their intros and outros is a lucrative opportunity to cater to this rapidly growing community.

By supplying quality, royalty-free music to a range of different podcast niches, you can help creators polish their production. 

  • How easy is it? Medium - you need to be able to compose music to create into and outro packs
  • How much does it cost to start? From $0 (with Audacity) to $23 per month (Adobe Audition subscription)
  • How much can you earn? Into and outro packs can sell for $5 to $20 - you can even bump up the price if you do custom work for clients
  • Potential challenges: Creating memorable but not distracting jingles and tunes

87. Custom emoji or sticker packs for messaging apps 

emote pack
Gee Key Shop sells animated emotes and emoji packs for people to use on Twitch and other messaging platforms

Transform everyday conversations into vibrant expressions with custom emojis and sticker packs. These bespoke packs can help users or companies inject personality and creativity into chats.

You can create a series of packs for different niches or different types of users that you can sell over and over again.

  • How easy is it? Easy but takes time
  • How much does it cost to start? From $0
  • How much can you earn? You can sell emoji/sticker packs for $5 to $10
  • Potential challenges: Making emojis expressive and broadly usable

88. Activity packs 

Activity packs can work in multiple scenarios, from professional team-building exercises to digital bundles that parents can use to keep their kids occupied.

Here are some ideas: 

  • Weekly STEM challenges for 8-12 year olds
  • Mindfulness activities for college students
  • Holiday-themed craft bundles
  • Company team-building scavenger hunts 

The best part is, you can keep adding to your activity pack library to generate more sales.

  • How easy is it? Easy using AIs like ChatGPT
  • How much does it cost to start? From $0 (graphics can be made for free using Canva)
  • How much can you earn? You can sell packs for $5 to $20
  • Potential challenges: Keeping activities engaging across age groups and workplaces

89. Template libraries

Creatives and business owners need professional-looking materials, but they don’t always have the time or skills to create them from scratch. 

Give them a hand by creating libraries of useful templates, like Instagram Story templates, email newsletter templates, or Canva templates.

You can group together similar template bundles into niche-specific libraries and sell them as a whole. 

  • How easy is it? Medium - depending on the template type you're selling, you might need different skills like graphic design or web development. The content can be made using AI
  • How much does it cost to start? From $0 with free platforms like Canva
  • How much can you earn? Template libraries can be sold from $5 to $40+
  • Potential challenges: Organizing templates for easy selection

90. Meditation audios 

Create a themed meditation series that targets specific life moments or challenges. 

You could create a calming series for stressed individuals, a sleep series for people with insomnia, or a mindfulness series for kids having tantrums. 

The key is professional sound quality and unique background music (properly licensed, of course). You can sell the audio files with printable journals, habit trackers, and maybe even some beautiful artwork for an extra bump of revenue. 

  • How easy is it? Easy/medium - to compose meditation audios, you'll either source them from the internet or record some audio yourself. Then, you'll need to compose them using tools like Audacity or Adobe Audition
  • How much does it cost to start? From $0 (with Audacity) to $23 per month (Adobe Audition subscription)
  • How much can you earn? From $10 to $50
  • Potential challenges: Crafting soothing yet engaging sessions

91. Sound effects

From podcast producers to app developers, meditation teachers to online course creators, everyone needs quality audio. 

The key is creating packs that solve specific needs. Zen, ambient sounds, or retro gaming effects, for example. 

You can sell your sound effects on stock sound websites, create your own website, or sell directly to your audience on Whop. 

  • How easy is it? Easy/medium - you need some sound editing skills to create usable sound effects
  • How much does it cost to start? From $0 (with Audacity) to $23 per month (Adobe Audition subscription)
  • How much can you earn? From $1 to $20 per sound effect
  • Potential challenges: Offering high-quality and versatile sounds

92. Craft patterns

craft pattern
This digital download shows people how to make felt toys

Tap into the craft market by selling patterns with crystal-clear instructions and lots of how-to photos. 

Create patterns for trending items (like chunky knit pullovers) but with a unique twist (cottage-core style) and package them with video tutorials, size variations, and material calculators. 

  • How easy is it? Easy/medium - creating craft patterns requires craft and graphic design knowledge. While the graphic design part isn't extensive, you should have craft skill that's good enough to create patterns
  • How much does it cost to start? From $0
  • How much can you earn? From $10 to $40 per pattern (depending on the complexity)
  • Potential challenges: Writing instructions clear enough for beginners

93. Ezines and digital magazines

Like newsletters, the secret to successful ezines is creating highly targeted content that readers can't find anywhere else. 

So industry deep-dives, expert interviews, and exclusive how-tos with downloadable resources, templates, and actionable worksheets.

You can even create annual collections and special editions or offer white-label versions that businesses can customize for their own audiences. 

  • How easy is it? Easy using AI and spending a bit of daily time researching
  • How much does it cost to start? From $0 to $43 (for platforms like Beehiiv)
  • How much can you earn? From $5 to $20 per month
  • Potential challenges: Retaining readership and avoiding content overload

94. Digital art commissions (customized digital portraits or illustrations)

turned yellow
TurnedYellow has grown an audience of 157k by turning client photos into custom yellow portraits using the same illustration style as a beloved cartoon

Let’s go back to illustration for a second: why not offer custom portraits and illustrations in your own style? 

Portraits and personalized artwork make for great gifts, and doing custom work allows you to charge a higher price than you can for prints.

You can grow a following by posting your art on social media and collaborating with accounts of a similar style. Then, use a digital marketplace to offer customs and commissions.

  • How easy is it? Easy if using AI, hard if creating art commissions yourself
  • How much does it cost to start? From $0 to $10 (for subscriptions to AIs like MidJourney)
  • How much can you earn? From $5 (AI-made) to $100+ (self-made)
  • Potential challenges: Managing client expectations and revisions

95. Virtual styling consultations (personalized fashion advice)

We’ve all seen those colour consultation Reels popping up on our feeds, right?

Personalized fashion advice is having a big moment now, from wardrobe styling to colour theory. 

To offer personalized advice, coaching, or consultations, you need to be somebody people listen to. Curate your social media to reflect your style, and create content around personalized advice.

  • How easy is it? Medium/hard - to be able provide good consultations, you need a really good understanding of fashion and styling
  • How much does it cost to start? From $0 with platforms like Whop
  • How much can you earn? From $50 to $500+
  • Potential challenges: Building trust without in-person meetings

96. Digital mockups for product designs

Every designer uses mockups, from branding to product design, packaging to billboards. 

If you're skilled at design, you can curate a whole storefront of mockups to help designers and creators present their work in the best light (without needing to photograph the real thing).

You can offer different settings for lighting, contrast, shadows, and effects within the mockups to give your customers various options – check out YouTube for tutorials. 

Once you build a collection you’re happy with, you can sell them on marketplaces like Whop, or your website. 

  • How easy is it? Easy if you're creating AI-made mockup but medium/hard if you're creating mockups in 3D environments yourself
  • How much does it cost to start? From $0 to $20 (for generative AIs)
  • How much can you earn? From $10 to $150+
  • Potential challenges: Showing products realistically and attractively

97. Custom animated logos or intros for videos

youtuber
Akash Goel is a motion designer who creates animated logos and intros for creators, brands and businesses – and he’s grown his audience to 231K

Think of your favorite YouTuber’s intro – chances are, somebody was commissioned to create it. 

From animations to 3D rendering, cartoons to type effects, you can create many kinds of intros, so long as you know your way around basic graphic and video editing software.

Set up an online storefront and promote your work on social media sites like Pinterest to show off your skills. 

  • How easy is it? Medium - creating animated logos requires animation and software (like After Effects) skills
  • How much does it cost to start? From $23 per month (for software like Adobe After Effects)
  • How much can you earn? From $50 to $200+
  • Potential challenges: Creating smooth, professional-quality animations

98. Digital art challenges and prompts for artists 

Illustration challenges are enormous on social media, but most are half-baked, offering no feedback, vague prompts, and zero community. You can fix that.

Create downloadable prompt packs to help other creatives get unstuck. Include daily or weekly drawing challenges, detailed briefs, creative exercises, and bite-sized tips (like colour combos, composition hacks, or how to add texture).

Sell them on Whop and market through a social media funnel. 

Bonus: if you host on Whop, you can build a private group chat for buyers to share progress, swap ideas, or get direct feedback from you, turning a simple product into a full-on creative community. 

  • How easy is it? Easy using AIs like ChatGPT
  • How much does it cost to start? From $0
  • How much can you earn? From $1 to $5 per challenge/prompt
  • Potential challenges: Keeping challenges engaging over time and worth paying for

99. Stream overlays

If you watch online streams, you’ve seen those cool graphics around the streamer’s cam or during scene switches, yeah? They’re called stream overlays. 

While some creators DIY, most pay artists to design overlays that boost their channel’s vibe and make them memorable.

You can find gigs on Upwork or offer your services through Whop.

Remember, creators want overlays that stand out, not some generic template. So bring your A-game.

  • How easy is it? Medium if you're going to create statis overlays and hard if animated
  • How much does it cost to start? From $0 (for platforms like Canva or Gimp) to $23 per month (for software like Adobe Photoshop)
  • How much can you earn? From $20 to $100
  • Potential challenges: Keeping designs eye-catching, memorable, and on-brand

100. Music sample packs

Samples can make or break a track. Take Havoc’s legendary sample from Kitty With the Bent Frame by Quincy Jones – that’s a big reason Shook Ones Pt. II by Mobb Deep became such a hip-hop classic. 

Or look at Otis by Kanye and Jay-Z, which famously flipped an Otis Redding sample into pure gold.

If you’ve got the musical chops and tech skills, create and sell your own sample packs on platforms like Landr and Loopmasters.

  • How easy is it? Medium - to be able to create unique sample packs, you need to have musical aptitude and audio editing skills (in most cases)
  • How much does it cost to start? From $0 (for software like Audacity) to $23 per month (for software like Adobe Audition)
  • How much can you earn? From $10 to $50
  • Potential challenges: Ensuring samples are unique and high-quality

By now, your brain’s probably buzzing with digital product ideas ready to go.

If you’re pumped to get started, hit the button below and start selling on Whop today.

Not quite ready? I get it – keep reading for more tips on creating and selling digital products like a pro.


How to create digital products 

create digital products

Here’s how to start selling digital products.

1. Identify your audience

Before creating a digital product, figure out exactly who you’re making it for. It’s way easier to sell if you know your audience.

Don’t just say “women” or “students.” Get specific. For example: “20-25-year-old women who love yoga but don’t have the time or cash for weekly classes.”

Ask yourself:

  • How old are they?
  • Where do they live?
  • What do they like?
  • What daily problems bug them?
  • What are their biggest struggles?
  • Why would they want your product?

Getting this clear helps you make stuff people actually want—and nails your marketing so it hits the right crowd.

What is a target persona and how do you create one?

2. Brainstorm product ideas

Now that you know who you’re creating for, start thinking about what to make. 

Did anything on this list catch your eye? Go with a format you actually vibe with (if being on camera isn’t your thing, skip the video courses and masterclasses).

But remember, it’s not just about you. Your audience’s needs matter most. Think about their challenges and interests. Use those to brainstorm products that fit them perfectly.

Like, busy 20-25-year-old women who can’t hit yoga classes might love a membership with weekly online sessions they can squeeze in anytime.

Check out which digital products are in demand.

3. Create your digital product

Alright, you’ve got your audience and your idea. Now let’s build.

If it’s a one-off product like a masterclass or an app, map out your plan first. Who can help? What research do you need? Don’t wing it.

Use online tools to make your digital product look slick and professional. Some faves:

  • Canva
  • Creative Market
  • Loom
  • Notion

Also, figure out where your product will live. Do you need a whole website, or can you sell on existing platforms like Whop, Creative Market, or Etsy?

4. Promote your digital product

Your product’s ready, now it’s time to make some noise.

If you’ve already got followers, awesome. If not, no worries. Most creators start with zero. 

Focus on just one or two platforms where your audience actually hangs out. For example, those yoga classes for 20-25-year-old women? TikTok and Instagram are your best bets.

Here are some easy ways to promote a digital product:

  • Drop Instagram Reels and Stories with links
  • Create a freebie (lead magnet) to grow your email list
  • Share in relevant Facebook groups
  • Run social media ads
  • Upload your product to searchable marketplaces
  • Build a website and write content to get found on Google

Try stuff, track what works, and double down on it. Less is more.

5. Monitor and learn from your results 

The best way to create a killer digital product? Trial, error, and learning as you go.

You probably won’t make millions on day one, and that’s totally normal. 

But if you listen to your customers, tweak your product to solve real problems, and keep improving, you can build a solid passive income stream. 

Who knows? Maybe millions.

Where to sell digital products

Not trying to flex, but Whop is the no-brainer for selling digital products. Whether it’s courses, ebooks, templates, memberships, or community access, you can build and sell it all here.

Ready to get started? It’s really easy to sell your digital products on Whop: 

  1. Create an account on Whop.com
  2. Create your own whop (this is a hub for your digital products and community)
  3. Add apps to your whop for the products that you want to sell (you can add as many or few as you like)
  4. Manage your whop products by setting up access settings (private, public, free, or paid)
  5. Go through the handy launch checklist and voila! Your digital product is ready to go out into the world

Learn how to create your whop

How to market digital products 

The hardest part of selling a digital product isn’t coming up with your idea or even creating it. It’s getting people to actually buy it. 

If you don’t have a big audience hyped and ready, you’ve got to put in the work to promote your product/s.

Here’s how to start marketing like a pro:

  • Run paid ads: Get quick eyeballs by running ads on social media platforms where your audience hangs out.
  • Partner with affiliates: Team up with influencers, big or small, to promote your product in exchange for a cut of each sale. Affiliate marketing = more reach, less hassle.
  • Collect testimonials: Real reviews and social proof go a long way. Share them on socials and your product page to build trust.
  • Optimize your website: Use smart keywords and SEO tricks to get your product showing up in search results when people are looking for what you offer.
  • Use social media: Build your presence on the platforms you vibe with. Post engaging content, and always drop your product link in captions and your bio.
  • Film YouTube videos: Tutorials, walkthroughs, or behind-the-scenes content can hook viewers and drive them straight to your product.
  • Start an email newsletter: Build real connections by collecting emails and sending your audience useful, relevant updates that keep them coming back.
  • Sell on popular marketplaces: Whop already has customers browsing for stuff just like yours, so apply for the Discover page as soon as you launch to get your product in front of them.

Start selling digital products with Whop

Listen, digital products aren’t slowing down anytime soon. 

More and more people are ditching physical stuff for digital versions, and jumping on this trend could score you solid passive income with way less hustle.

On Whop, the average creator pulls in over $7,300 a month selling digital products and services – that’s more than $1,000 above the average monthly income reported by the Bureau of Labor Statistics.

So, if you want to start making real money with digital products? Whop is the move.


Digital product FAQs

What are digital products?

A digital product is a product that predominantly lives online. Unlike physical products, you can’t hold it in your hands. Instead, you “experience” it via your web browser or device. 

We’re talking about things like ebooks, downloadable guides, paid communities and apps — intangible products that are created, distributed, and consumed in a digital environment. 

Many digital products take inspiration from physical products, like ebooks versus actual books, or digital planners versus real planners that you write in with a good old-fashioned pen. 

Why sell digital products? 

The speedy evolution of technology would have us believe that we’re not too far off from living our lives online. But keeping up with changing consumer habits and the advanced state of the digital world aren’t the only benefits of selling digital products

  • Sell over and over again 
    Unlike physical products, you can never sell out of digital products. Where you’d have to stay on top of inventory and keep stock levels high in the physical world, the digital world is different.

    Once you’ve created a digital product, you can sell it over and over again without needing to order more or wrestle with complex supply chains. 
  • Generate passive income
    We’d all like to make money while sitting on a beach sipping mojitos. The reality is that you can be a digital nomad with digital products.

    It takes time to build consistent sales, but once you’ve put in the upfront work and set up your sales system, you can sit back and enjoy the money that comes in on autopilot. 
  • Scale quickly and easily 
    Digital products require no physical storage space. You don’t need to ramp up manufacturing to meet growing demand. In fact, it’s the same amount of work to sell one digital product as it is to sell 1,000. 
  • Low startup and running costs
    There’s a digital product for every budget, but most don’t require a hefty upfront investment to get started. Instead, you can choose a product that fits your budget — the only expense is WiFi, a device to create on, and your time.

    And very little changes when you grow. Costs are still limited to any tools you need to manage sales and an internet connection. 
  • Freedom and flexibility 
    Who doesn’t want more freedom? Fancy hopping on a flight to Rome on a random Wednesday afternoon? Want to take an ad-hoc morning off to go swimming with the kids?

    These dreams are closer than you think when you sell digital products. With passive income trickling in, you can spend more time doing the things you love. 
  • Reach more people 
    Digital products are often a lot more accessible both in pricing and in location. While you might be limited in who you can sell a physical product or service to, the possibilities are endless with digital products.

Different types of digital products to sell 

The great thing about the internet is that pretty much anything is possible - there’s no limit to the creativity out there.

That being said, certain digital products are more common than others:

  • Ebooks and downloadables: Including digital versions of fictional books, practical guides, and downloadable checklists, workbooks, and planners. Basically, anything you can download and read or print out. 
  • Software: Widgets, plugins, website templates, apps, and tools all make great digital products. There’s some upfront effort involved, but once you’ve designed and made a piece of software, you can sell it countless times. 
  • Digital media: We’re talking about things like paid podcasts, newsletters, stock photography, stock video, and magazine subscriptions. You can monetize these things in different ways. For example, you can ask customers to pay a one-off fee, you can offer a subscription, or you can sell ads in your chosen media type. 
  • Online courses and masterclasses: Create a course, tutorial video, or masterclass that walks people through a specific solution or task. 
  • Memberships and communities: Memberships and online communities bring like-minded people together in exchange for a set monthly fee. A lot of the time, paid members get exclusive content. 

Other places to create and sell digital products

Ultimately, the platform you choose to create your digital product will depend on the type of product you’re selling, but here are some other popular places to sell digital products: 

Digital product download sites

Best for: Ebooks, guides, planners, calendars, printables, and trackers. 
Sites to use: Whop, Gumroad, Lemon Squeezy, Amazon, Etsy.  

App stores and marketplaces

Best for: Apps, software, tools, and video games. 
Sites to use: Whop, Apple Store, Shopify App Store, Google Play. 

Digital community platforms 

Best for: Memberships, online communities, subscriptions. 
Sites to use: Whop, Slack, Circle. 

Website template marketplaces

Best for: Website templates, Photoshop brushes.
Sites to use: ThemeForest, Creative Market, Elementor. 

Online course platforms

Best for: Online courses, content libraries, email courses, video courses. 
Sites to use: Whop, Podia, Thinkific, Teachable. 

Stock photo marketplaces

Best for: Stock photos, stock videos. 
Sites to use: Shutterstock, Unsplash. 

Ecommerce platforms

Best for: Independently selling digital products, digital artwork, printables, and courses. 
Sites to use: Whop, WooCommerce, Squarespace