Whether you're looking to launch your first online store or scale an existing brand, mastering the ins and outs of ecommerce is crucial to standing out in an increasingly crowded market. From understanding the intricacies of product sourcing and inventory management to perfecting your digital marketing strategies, there's much to learn.
But don't worry, you don't have to figure it all out on your own. In this article, we’ve selected the best ecommerce courses to guide you every step of the way. These courses and communities, taught by ecom veterans, will equip you with the skills and support you need to build a thriving online business.
Ready to elevate your ecommerce game? Keep reading and find out the best ecommerce courses and communities, all of which are available today on Whop.
What’s Covered in These Ecommerce Courses?
An ecommerce course is a structured program designed to teach you the skills and knowledge needed to start, manage, and grow a successful online brand. These courses typically cover a wide range of topics, such as:
- Setting up an online store: How to set up and operate an online store with platforms like Whop, Shopify, or BigCommerce.
- Product sourcing and inventory management: Strategies for finding the best products to sell.
- Digital marketing: How to attract customers using SEO, organic social media, email marketing, and paid ads.
- Customer experience: Best practices for creating a good shopping experience, including user experience (UX) and customer service.
- Data analytics: How to use tools like Google Analytics to track performance, measure success, and make data-driven decisions.
Ecommerce courses are typically offered on platforms such as Whop, Udemy, Coursera, and LinkedIn, where you can also learn about many different ecommerce business models, such as dropshipping and social media selling.
But what separates Whop from platforms like Udemy or LinkedIn Learning is the community aspect. Whop courses aren’t just pre-recorded videos, they also include private communities where you can ask questions, join coaching calls, and network with other students.
Why Take an Ecommerce Course?
Starting an ecommerce business has a pretty steep learning curve these days. Taking dedicated courses can make it more manageable by providing guidance from experts—and a community of individuals—who have mastered specific areas that interest you and can help you achieve your objectives.
Receive expert guidance
Instead of piecing together info from random channels on YouTube, ecommerce courses offer a clear step-by-step guide taught by people who’ve been there and done it. You can interact with experts who are already successful in the exact thing you’re trying to learn.
Stay competitive with the evolving market
The ecommerce landscape is constantly evolving, with new tools, technologies, and strategies emerging regularly. A good course keeps you updated on the latest trends and best ecommerce practices, especially in communities where people share the current news. Even if you’re an experienced entrepreneur, new knowledge is essential to stay ahead of the competition.
Networking opportunities
Ecommerce courses can offer access to forums and communities. Here you can connect with other learners and build a solid network that can even lead to valuable partnerships, collaborations, and support systems for your business.
11 Best Ecommerce Courses
These are the best ecommerce courses you can find, from beginner to advanced levels of knowledge.
1. The Yard
The Yard is one of the top-rated dropshipping communities on Whop today. While it’s dubbed as a dropshipping course, the skills you’ll learn throughout the course cover much more than one type of business model.
Topics covered include product research, Facebook media buying strategies, setting up an online store, and more—all things you’ll want to know regardless of what type of ecommerce model you do.
Best for: Getting a holistic view of ecommerce; if you feel like you need more coaching, The Yard has live weekly coaching calls
Pricing: $299 for A-Z Dropshipping Course; $99 per month for community
2. Jordan’s Library
Jordan Bown is a well-known figure in the dropshipping and ecommerce industry. He has earned tens of millions of dollars and assisted numerous students in establishing their own online stores.
Jordan’s Library, his private community, is highly rated for its comprehensive ecommerce education, offering tailored guidance on the ecommerce landscape that far surpasses most regular online courses. He also has a dedicated team offering a live, interactive learning experience by reviewing students’ products, stores, and ads and giving valuable feedback. More than a course with a few hours of classes, Jordan's Library is like having a mentor with you teaching you at all times.
Best for: Those who are new to dropshipping or ecommerce in general
Pricing: Free trial member course; $97 per month for community; $497 for 6 months, $897 for 360 days, or $1,999.99 for lifetime access
Get access to Jordan’s Library here
3. Suits Commerce
Suits Commerce is for you if you’re serious about starting an ecommerce business. It’s quite expensive, so if you’re a beginner or not 100% certain that you want to do ecommerce, this probably isn’t the best option.
But, if you’re ready to devote time, money, and energy to your business, then this is great. Suits teaches you everything, from paid ads to landing pages to hiring a team. There is plenty of course content, but the real value happens in the Discord community, where you can learn from other students and get connected to tax professionals, agencies, and more.
Best for: Anyone who is serious about getting their store to eight figures and is willing to spend the $2.5K fee on help
Pricing: $2,495 once
Get access to Suits Commerce here
4. The Wise Guys
If you’re interested in discovering the keys to running a successful ecommerce business, The Wise Guys is the perfect place for you. You can benefit from online courses, exclusive benefits, and a private Discord community with over 300 members.
They provide an in-depth course on ecommerce, dropshipping, and branding, along with special discounts from partners. The Wise Guys offer a business community where you can also connect with like-minded individuals; as their theme suggests, it’s more than a community—it’s a family.
Best for: Those who want to improve their knowledge in branding and dropshipping, and business owners interested in being part of a large community of entrepreneurs
Pricing: Free Community, $97 per month, $997 for one year
Get access to The Wise Guys here
5. ECommerce HUB
ECommerce HUB is for entrepreneurs interested in selling on platforms like Etsy and TikTok Shop. It gives you access to a proven "7-Figure TikTok Formula" for TikTok Shop, plus exclusive mentoring with a team available 24/7 to help with any issues and answer any questions.
Best for: Entrepreneurs who want to learn how to make high profits with TikTok Shop; sellers who work on Etsy and want to improve their knowledge and perform better on the platform
Pricing: $97 per month, $3,497 for lifetime VIP access
Get access to ECommerce HUB here
6. The Hustle Club
Focused on teaching entrepreneurs how to succeed with Amazon FBA, The Hustle Club gives new and existing sellers in-depth knowledge of the essentials of selling on Amazon—such as pricing, marketing, and techniques to stand out. In addition to a comprehensive course about Amazon FBA, what it is, and how to operate in it, it also offers a dedicated Discord community with experts and other professionals in the area.
Best for: Beginner sellers who want to learn what Amazon FBA is and how to succeed with the model, or current sellers who already work with Amazon FBA and want to improve their business
Pricing: £60 per month, £600 per year
Get access to The Hustle Club here
7. Chase Chappell
Chase Chappell is a veteran digital entrepreneur who also started Chappell Digital, a marketing agency for ecommerce brands. He specializes in Facebook and TikTok ads, and his courses cover multiple aspects like Shopify, email and SMS, Facebook, and TikTok.
You can go with the TikTok Ads mastery course, which is just on TikTok, or the Ecommerce Accelerator course, which is all things ecom, or you can get individual mentorship. Each route is better for a certain type of person, depending on where you’re at in your ecommerce journey.
Best for: If you’re specifically trying to learn a channel like TikTok or just want a general ecommerce education from a well-known industry expert
Pricing: $297 for TikTok course, $697 for ecommerce course, $10,000 for one-on-one mentorship
Get access to Chase Chappell here
8. FlipFlip
While it's not the standard Shopify store and Facebook ads business model, FlipFlip teaches things like ticket reselling, sports betting, and sneaker flipping. It’s one of the most popular ecommerce communities on Whop, and the community is thousands of people strong.
If you’re looking to do something that doesn’t require a Shopify store or running ads, reselling might be for you, and FlipFlip is the best place to learn.
Best for: Beginners looking for something different than dropshipping or starting a brand
Pricing: Various tiers and pricing
9. TSS+ by TheSiteSupply
Similar to FlipFlip, TSS+ by TheSiteSupply is a community mainly for resellers but also collectors and hobbyists. This is a community rather than a course. Through the Discord server, you’ll get coaching calls and access to real-time market updates and strategies; this way, you can always access the next hottest sneakers or trading cards.
Best for: Resellers looking for a community and coaching calls, rather than just finding information themselves
Pricing: $45 per month
Get access to TSS+ by TheSiteSupply here
10. Affiliate Marketing University (AMU)
If you don’t want to worry about making a product and fulfilling orders, affiliate marketing may be for you. Affiliate marketing is a model where you simply market and advertise someone else’s products, and you get a commission. AMU teaches you how to make money on your phone, simply by promoting Discord servers and digital products.
Best for: People who want to market other people’s products versus start their own brand
Pricing: $30 per month
11. Jyles FBA
Jyles FBA makes selling on Amazon easy! You’ll learn how to get ungated for certain categories, plus you’ll have access to 24/7 expert support and more. If you’re interested in Amazon and don’t know where to start, Jyles FBA is the best place for non-Shopify entrepreneurs.
Best for: Anyone looking to make money with Amazon FBA
Pricing: Free or $75 per month
Which Ecommerce Course is Right for You?
Choosing the right ecommerce course depends on what you want to achieve. It’s important to make some considerations, such as:
Define your goals
Identify what you want to achieve. Are you looking to build your first online store, improve your marketing skills, or learn a specific platform like Shopify or Amazon? Understanding your goals will help you narrow down the course options.
Consider your skill level and budget
If you're a beginner, look for inexpensive courses that start with the basics and gradually build up. If you already have some experience, you might benefit more from advanced courses that focus on specific scaling, optimization, or specific strategies. If you’re already making some money with ecommerce, it might be wise to pay more for a course with one-on-one coaching or mastermind sessions.
Read reviews and testimonials
Pay attention to feedback about the course's content, the instructor's teaching style, and whether the course met past customers' expectations. Look for courses taught by professionals and groups with proven success in ecommerce, preferably with a track record of helping others succeed.
Find the Best Ecommerce Courses With Whop
It’s clear that courses paired with active communities are the best way to learn. You can learn the basics via the educational content, and then test your skills and get feedback and coaching from experts in the community.
Whop has a diverse selection of ecommerce courses covering everything from dropshipping to TikTok Shop. To find the right course for you, check out the content, read reviews, and consider the pricing to see if it’s a good fit for your needs. Head over to our ecommerce courses page to explore all the resources we offer for your online business.
Best Ecommerce Courses FAQ
These are the most asked questions about ecommerce courses.
Is it worth investing in a paid ecommerce course when there’s so much free information online?
Yes, it is. While plenty of free information is available, a paid ecommerce course offers a structured learning path and expert guidance. They often include exclusive resources too—like private communities—that you won't find elsewhere. These courses are designed to save you time and provide a comprehensive understanding of key concepts, helping you avoid common mistakes.
How do I choose the right ecommerce course for me?
Start by considering your specific business needs and goals. Are you looking to improve your marketing, expand to new platforms, or optimize your existing store? Check the course content to ensure it aligns with these goals. Also, consider the instructor's expertise and whether the course is up-to-date with industry trends.
Why You Should Trust Us
Joe Niehaus is a content writer and ecommerce expert at Whop. Bringing extensive experience from overseeing affiliate programs for numerous ecommerce brands, he has also contributed his expertise to prominent outlets such as Men’s Health, GQ, and Business Insider.