25 digital product niches: Finding the most profitable ideas to kickstart your next online venture

Are you the creative type — and skilled with a computer or smartphone? If the answer is ‘yes’ on both counts, don’t underestimate how much money you could potentially earn from digital product niches.

According to conservative estimates, $135 billion was spent on digital products in 2024 alone. This is more than double the total expenditure in 2015, indicating rapid growth in recent years.

Despite these plus points, you might struggle to decide what types of digital products you ought to make and sell. Which are the best digital product niches from a financial standpoint? 

The thriving digital product niches in 2024 included ebooks, podcasts, and software: 

📚 The ebooks market is thought to have generated revenue of $14.6 billion in 2024 — 3.2% more than the year before.

🎧 According to the Podcast Index, there were over 4.1 million podcasts as of March 9, 2024.

💻 The global software market was forecast to garner revenue of more than $698 billion in 2024.

How much money you would be able to make with digital products will depend on various factors. Which are the most profitable digital product niches on paper? Where do your existing strengths and interests lie?

Let's take a look.

What are digital products?

The ‘digital’ part of the term ‘digital products’ warrants emphasis. These goods are digital in that they are: 

• Created digitally (e.g. on a computer or mobile device)
• In a digital format (e.g. DOC, JPEG, or PDF)
• Distributed on digital platforms (like Whop, Amazon, and Etsy) 

Examples of digital product niches include ebooks, mobile apps, NFTs, and online courses. How customers access digital products can depend on personal choice and the product itself — but downloading and streaming are common methods.

Advantages of digital products

The exact advantages on offer naturally differ between digital product niches. However, here are some common merits of digital vs physical products: 

• Easy to create: Many tools enable you to make digital products without any need for programming knowledge, like these no-code website builders.
• Easy to sell: Whop is a platform capable of hosting, delivering, and processing payments for your digital products.
• Scalable: With many digital product niches, it’s quick and easy to create multiple copies of the products as demand for them grows. Also, when you sell digital products via Whop, the platform can take care of the electronic fulfillment process.
• Reliable source of income: Subscriptions can earn you recurring revenue, where you get paid at specific predetermined times. Other digital products can be sold years after originally being produced, bringing in passive income all that time.

Digital products are all around you — every day

These days, practically everyone uses digital products as a matter of course on a daily basis. At work, you are likely to routinely use productivity software developed by companies like Microsoft and Google. 

Meanwhile, much of the audiovisual content you enjoy at home will be streamable. You might regularly use Netflix or Disney Plus to catch up on new TV shows, or Spotify or Apple Music to stream new music.

To start earning money selling digital products you have made yourself, however, you need a platform where you can share them. One strong candidate is Whop.

Is selling digital products right for you?

You might be wondering: “Is there really a long list of profitable niches that I can create a digital product on?” In truth, whatever your personal skills and interests, you can harness them to create digital products other people are bound to want.

It’s a good idea to consider going down this route if any of the following apply: 

🌟 You have specialist expertise few others do: If you share your industry-specific knowledge through in-person sessions anyway, why not do so online as well? 

📱 You’re already creating digital products: That’s a sign of how deeply technology has become embedded in our lives. Maybe you’re currently writing a book on your laptop or using graphic design apps like Canva on your smartphone?

💡 Your digital output attracts strong praise: Does your digital work tend to make people gasp with awe when they see it? If so, you could be in a good position to charge for access to it, such as by implementing a premium pricing strategy.

Right now, you could be throwing your hands in the air and wailing: “But I’m not a tech-head!” Relax — your existing computer and smartphone can provide you with all the tools you need to start creating attractive digital products.

It takes less than 10 minutes to register at whop.com and, there, create your own online storefront where you can sell digital products. This storefront, when assembled on the Whop platform, is called a ‘whop’ — and you can customize it as you see fit.

Top 25 digital product niches

Virtually any digital product can be sold or monetized on the Whop platform. It’s just a matter of setting up your whop and then tailoring its functionality by carefully choosing and adding Whop apps. This article will provide tips on how to do it.

It’s useful to think of your whop as a modular hub — and Whop apps as ‘modules’ or ‘features’ you can integrate with it. Here’s an introductory guide on how to add apps to a whop.

Now, here are 25 profitable digital product niches.

1. Online community 

By bringing people together, you would be tapping into an innate human need. We all crave social connections, whether it’s for companionship, entertainment, advice… you name it.

So, maybe it’s also time to do some literal tapping on a screen by launching a safe, friendly place where people can chat online. You can form this community on a platform like Whop, Discord, or Reddit.

What types of people should you aim to attract? That’s ultimately up to you. Each individual naturally has their own passions and hobbies. Just pick one of your own and then center your new online community around it.

Advantages 👍 

• Easy to start: That’s largely due to the abundance of online community platforms you can choose from. If one doesn’t quite serve you well enough, you never have to look far for an appealing alternative.
• Plenty of potential themes: What do you want to talk about? Probably quite a lot! That’s a good thing, as it means no shortage of subjects to consider discussing with other members of your community.
• Can also act as a marketplace: Admittedly, this can be highly dependent on your choice of platform. On Whop, you can not only set up an online community but also sell other digital products alongside it. Your community can provide a ready-made audience for your art, music, podcasts, and so on.

2. Cohort-based courses 

Do you have experience of tutoring? Perhaps you used to teach at a high school, work as a university lecturer, or simply run workshops in your local area? In any of these instances, you could now transfer your teaching skills to the online sphere with surprising ease.

Why ‘surprising’? Any mention of online learning probably brings to your mind downloadable materials — like pre-recorded videos and PDFs — the student peruses alone at home.

However, online education can also be delivered through ‘cohort-based courses’. By running one of these, you would be teaching live to an audience interacting with you in real time.

Advantages 👍 

• Familiarity: As cohort-based courses emulate the in-person teaching experience, they don’t have to feel too alien for either the tutor or students.
• Support: Any students with questions can ask you them and get answers to them pretty quickly. You could even, if it helps, answer with some visual demonstrations — for example, when using the Video Calls app on Whop.
• Camaraderie: You can not only develop this with your students but also foster it between them, such as with the Chat app on Whop. This would let individual members of your student cohort message each other, including privately.

Read this guide to learn more about creating an online course to sell

3. Asynchronous course  

Even if you already work full-time hours, you might be seriously considering a side hustle to earn extra money. Indeed, in a 2022 report, the prospect of a side gig was why 42% of respondents were planning to enroll in an online learning program.

By starting your own side gig, you can assist other people with starting theirs. That’s because you can make your own asynchronous course — so-called as you would record the tuition before letting students download it in their own time.

Advantages 👍 

• Versatility: How do you want to teach? The Courses app on Whop caters for many different teaching styles. You can upload pre-recorded video classes and PDF worksheets as well as add quizzes for your students to take.
• Convenience: People can study the course at their own pace and at times that work best for them. 
• Support: For many people, online learning can feel lonely. However, by starting an online community for your students, you can give them the kind of social immediacy they would get at an in-person college.

4. Paid events

Online events became a big thing during the COVID-19 pandemic, when social distancing rules were in force. Until then, you might not have realised many of the more timeless benefits of online events…

For a start, you don’t have to physically travel anywhere to attend them. Secondly, online events span many different formats. These range from livestreams to pre-recorded webcasts and dynamic webinars, like the Tenet Trade Group Webinars on Whop…

While on the subject of Whop, it’s a great place to put on your own virtual events. The platform offers two apps that could particularly help you with those: ‘Events’ and ‘Webinars’. Using Whop, you can also set the prices people pay for ‘tickets’ to your online events.

Advantages 👍 

• Wide reach: As online events are held… online, they can attract attendees from right across the world. This would bode well for your brand’s exposure.
• Informative: When you teach people useful things, as an event would help you to do, those people could be inclined to turn back to you later. This could be to buy further digital products from you, like ebooks and courses.
• Enjoyable: One simple reason why is that, as the event’s organizer, you have a lot of control over how it will unfold. Have some potential guest speakers in mind? Fancy throwing in some fun quizzes or ‘escape room’ elements?

5. Ebooks 

The ebook market has continued to grow year on year. By 2027, the number of ebook consumers is set to exceed 1.1 billion — up from 900 million in 2022. If you are adept at writing, you could join this flourishing market by publishing your own ebooks in places like Amazon and Whop.

It’s your choice what you write about, but go for a subject in line with your tastes. For example, has watching Bridgerton inspired you to write some Regency romance fiction? With help from the Writing Guides whop, you can craft compelling characters for your readers to fall in love with.

What if you’ve got technical knowledge you want to impart on a specialist subject? You can do exactly that with an ebook possibly complementing online courses you run on the same subject.

Advantages 👍 

• Scalable: There’s a lot of freedom with writing ebooks. If a particular subject interests you enough, you could pen an entire series of books about it. Meanwhile, fiction writers can switch between novels, novellas (short novels), and short-story compendiums.
• Foster loyalty: As you release more and more ebooks, you can increasingly build a following potentially inclined to buy other products you offer. For example, financial gurus sharing tips through ebooks could go on to do likewise with podcasts put behind a paywall. 
• Long-term rewards: Once you’ve published an ebook, you can keep making fresh sales from it years down the line.
• Cement credibility: If any ebooks you release become especially popular, they can send your fame and reputation soaring.

While you can sell ebooks with Amazon, you can keep more of your revenue if you sell your ebooks with Whop

6. Newsletters

Great though ebooks are, one problem with them is how long it could take you to finish writing even just one. 

Obviously, you can’t start making money from an ebook until you’ve published it. However, before that can happen, your manuscript could need to go through several rounds of edits.

Newsletters, in contrast, are usually much shorter than ebooks — meaning you can get them out the door a lot more quickly. This makes them a real option if you are a writer looking to earn recurring revenue.

Advantages 👍 

• Customizable: You ultimately have free rein over how long your newsletters are, what they cover, and how often they come out.
• Easy to distribute: You can do so via a newsletter platform like beehiiv or Substack, or even Whop
• Accessible: You can start a subscription service letting people simply tap or click to ‘opt into’ regularly receiving your newsletters. There’s no limit to the number of people who can subscribe to your newsletters.
• Brand building: By disseminating newsletters, you can help to establish your reputation as a thought leader.

Read this guide and find out how to monetize a newsletter (from someone who has!)

7. ‘Premium’ articles 

You might have noticed more and more online news sites putting large sections of their content behind paywalls. Would people be willing to pay to access ‘premium’ sections of your blog?

The answer likely depends on the quality of the gated content itself. Chances are it will attract more takers if you ‘whet the appetite’ with free content first.

Imagine if you ran a consumer tech blog. Many people might initially visit it for its industry commentary but stay around (and pay) for in-depth ‘how-to’ articles regularly published on the blog.

Advantages 👍 

• No shortage of fresh inspiration: Provided you choose your blog’s theme sufficiently carefully, you should always have exciting new things to say about it. So, titles for your blog’s articles could keep forming naturally in your head.
• Easy to paywall: You could do so on Whop. If you already use one of the other blog platforms, like Wordpress or Blogger, why not use it to post ‘previews’ of the premium content? The premium content itself could be hosted on Whop, where you would be able to charge a fee for access.
• Can incentivize readers to buy other digital products: What if you want to discuss particular subjects with your readers but would struggle to do so using your blog? Consider creating (and using the blog to direct your readers to) other types of premium content, like videos and classes.

Discover the best blogs can make you money

8. Fitness programs 

Something else you might not have started doing before the COVID-19 pandemic is take part in online fitness classes. Among the best-known platforms for these are Peloton and Apple Fitness+.

If you have experience as a personal trainer, you can make bank from putting together and selling fitness programs. These don’t have to consist of just pre-recorded workout classes. You could also throw in live training sessions, progress tracking tools, and access to fitness communities.

Advantages 👍 

• Fun: Do you already enjoy physical exercise in your spare time? If so, recording and running online workout classes is a great way to make money doing what you love. Also, it means getting to keep in good shape yourself!
• Can be as beginner-friendly as you want: Many people considering working out to lose weight could understandably be daunted. However, you can target fitness newbies like these by preparing programs that don’t call for overly elaborate movements or prohibitively expensive gear.
• Easy to monetize: As established above, a fitness program can comprise many different online resources besides workout videos. On Whop, you can offer all your fitness downloads in a single, attractively priced package.

9. Meal plans  

As fitness buffs already know, people can maximize their gains from exercise by also eating the right stuff.

Fiber-rich foods can give them the energy they need to exercise in the first place, while protein can help muscles to heal after strenuous workouts.

If this is all starting to come across as scarily scientific, doubtless many people trying to improve their diets will think likewise. That’s one plausible reason why there’s rising demand for meal plans you could sell online.

Advantages 👍 

• Many people are selective about what they eat: Obviously, many people specifically seek vegan and vegetarian food. However, some consumers also seek meal plans for such specialist diets as keto and paleo.
• You can create meal plans tailored to different goals: Some men may want to know which foods would best help them to build muscle. Meanwhile, some women might wish to educate themselves on pregnancy-friendly dining. Each meal plan you make can serve a specific objective.
• Work well with other digital products: Meal plans can be slid effortlessly into fitness programs. Alternatively, these plans can act as ’samples’ of other, more extensive online resources you sell — like recipe ebooks and nutrition courses. You could create a health and fitness whop where you teach live fitness classes, sell fitness programs, and sell meal plans alongside that.

10. Downloads 

It used to be the case that, when people bought digital products, it was to own them. As a result, the digital files — like PDFs, worksheets, and templates — would be saved to the hard drive of the customer’s computer.

These days, buying digital content often just means buying access to it. Typically, the content itself will be permanently stored on a hosting platform, though you might still be able to use some of the products offline.

For example, by subscribing to Apple News+, you can unlock a wealth of paywalled articles from various online publications. Some of this content can be viewed in Offline Mode, which you would lose access to if you ended your News+ subscription.

To some, downloading might seem like a relic of the iPod age. However, some types of digital content are still made available to download, like business plan templates the recipients are meant to customize.

Advantages 👍 

• Relatively easy to make: Often, when a business owner chooses to make a product downloadable, it’s because it would benefit from the user’s custom touch. So, downloadables tend to be purposefully sparse.
• High scalability: Once you’ve produced a downloadable file, you don’t need to fret about creating more and more copies of it to meet demand. Instead, you can just leave people to download it repeatedly, bringing you a little extra money each time. This is a form of passive income.

Find out how you can create digital downloads to sell

11. Digital templates 

Digital templates fall into the ‘downloadable’ category. Here are several types of digital template you could create…

💼 Business plan templates: A business plan is basically a roadmap for a company. When an entrepreneur is unsure about how to create a business plan, a ready-made template can help them to streamline the process. 

📊 Digital marketing strategy templates: There are many ways to get the word out about a business, such as with social media, influencers, and SEO (search engine optimization). An entrepreneur can use a template to detail their digital marketing strategy.

🎨 Graphic design templates: The likes of brochures, flyers, and posters can all also form big parts of the marketing mix. However, they aren’t always easy to create, which is why templates can come to the rescue.

📄 Résumé templates: Looking for a job can be a time-consuming, punishing endeavor. With a ready-made template for their résumé, a jobseeker can take a lot of trial and error out of applying for roles.

Advantages 👍 

• Relatively straightforward to make: It can often be down to having the right software at hand. For example, you can take inspiration from Figma website templates or create graphic design templates with Canva.
• You can easily find the right online marketplace for your work: Consider, say, how users of the productivity web application Notion could benefit immensely from you selling Notion templates on Whop.

How to sell Canva templates on Etsy, Whop, and more

12. Printables

These, too, can be released as downloadable products. As the term ‘printables’ suggests, these are digital files the customer would be able to print at home. Here are just some of the products you can produce printable designs for: 

• Planners 📝
• Invitations (e.g. to parties or weddings) 💍
• Calendars 📆
• Coloring pages 🖍️
• Stickers 🌟

If you’re interested in selling printables, now would be a good time to familiarize yourself with the world of 3D printing. By making downloadable plans for 3D printed products, you can capitalize on an emerging trend.

Advantages 👍 

• Easier to make than you might think: That’s because you can use tried-and-true, beginner-friendly design software like Canva, GIMP, or Adobe Creative Cloud.
• Lots of options: There are markets for many different types of printable. So, you could surprisingly easily discover some you would be genuinely excited about making.
• A good way to earn passive income: Once you’ve made and released a printable, it can keep bringing you fresh money — without any need for you to periodically tweak the downloadable.

Selling printables on Etsy: An easy way to make passive income

13. Digital art

What is ‘digital art’? In short, art made on a computer. While traditional artists apply paint-coated brushes to paper, digital artists use image creation software like Photoshop. 

This doesn’t strictly have to be on a traditional computer, either. These days, iPads and Wacom tablets can serve as effective ‘canvasses’ for digital art.

Whether you draw with a computer mouse, Apple Pencil, or Wacom pen, you can make money as a digital artist. One especially appealing option is to sell your digital art on Whop, where you can upload downloadable prints.

Advantages 👍 

• Easily replicable and scalable: While a watercolor artist could take days to create a replica of a finished piece, digital artists can duplicate their own work in seconds.
• Cost-effective: Digital artists don’t have to keep replenishing physical supplies like oil paints and canvas sheets just to create multiple artworks. Instead, they can just repeatedly turn back to hardware and software they have previously bought.
• High potential profits: The replicability, scalability, and cost-effectiveness of digital art — as explained above — all add up to make it (potentially) lucrative. It’s not difficult to keep producing new digital artworks to meet strong demand.

Read all about how you can make money as a digital artist

14. Photos

Are you a whiz with a camera? Your photography skills could already be in demand for weddings, gigs, corporate functions, and other special events. 

If you also run an online store selling physical products, you might even take photos of them for display on the website. (Incidentally, if this is the case, Stylized.ai’s Product Photo Studio on Whop could take your photos to the next level.)

In theory, you could simply sell your photos through your own website. However, if you have not yet established a strong brand as a photographer, your website could attract too few visits to spur many sales. A better idea could therefore be to sell on an established platform like Whop.

Advantages 👍 

• In high demand: Many people aren’t adept photographers (and might not know people who actually are) but do seek high-quality photos — and are willing to pay for them.
• Easy to promote: Visually-oriented social media sites like Facebook, Instagram, and Pinterest can serve as ‘galleries’ for your photos.

15. Licensed stock content 

You could be underestimating the vast range of digital content it is possible to license out. Various websites — including Shutterstock, iStock, and AudioJungle — have repositories of licensed materials for businesses, media outlets, and so on to use.

When a repository site hosts your photo, video, music, or sound effect, you will be paid every time this digital asset is used. Just be warned that you are unlikely to earn a significant amount of money with licensed digital content.

Advantages 👍 

• A wide range of content is accepted: Shutterstock alone is home to not only photos and videos but also illustrations, vectors, and motion graphics!
• Good for exposure: When a repository site hosts high-quality content with your name attached, there can be a positive effect on your personal brand.

16. Desktop software

You might have long assumed that software development is only really an option for people who can already code like pros.

Don’t be disheartened if you aren’t one of those people. Programming is something you can learn from scratch, such as by consulting the comprehensive guide offered by the free-to-join Ali Programming whop.

Once you’ve got sufficient programming knowhow under your belt, you can get started creating software fit to sell. Desktop platforms you could potentially develop for include Windows, macOS, and Linux.

Advantages 👍 

• Becoming easier and easier to develop: There are now abundant resources — including on Whop alone — teaching how to code. Also, the cost of software development has come down over time.
• You don’t even have to develop the software yourself: One option worth considering is ‘white labeling’. This is where you can arrange for another company to make the software but you sell it under your own brand name.
• Many ways to promote the software: You can let your imagination run riot here.

Interested? Find out how to sell SaaS the right way

17. Digital tools

There’s some overlap with the point about selling software. However, here, ‘digital tools’ refers not strictly to standalone apps but instead to ‘add-ons’ (as you could call them) for existing software.

So, examples of digital tools in this context would include brushes for Procreate, filters for Photoshop, and extensions for web browsers like Google Chrome. You could even go as far as designing new fonts for web designers to use.

Advantages 👍 

• You can solve persistent problems: You might have a few of your own ‘pet peeves’ with popular software. Well, why not tackle those issues (and maybe those of other people you know) by developing digital tools to suit?
• Massive potential market: For example, you can build extensions for many different web browsers — including Microsoft Edge, Apple Safari, and Mozilla Firefox.
• You can harness widely-used coding skills: You might already know quite a few and so be able to transfer them to your work developing digital tools. Web technologies that could come into play include HTML, CSS, and JavaScript.

18. Website designs 

When someone starts a business, it might not be long before they start looking into how to set up a website for it. However, web design is a specialist skill — and people who try their hand at it without a lot of experience can too easily mess up.

Why not take advantage of this by offering web design services? Even if you are currently a complete beginner to web design, you can develop your skills in it with help from whops like Web Mastery.

It would also be beneficial to get to grips with website-building platforms like Webflow and Framer. 

The idea is that clients will come to you to explain what their business is about and what they want to see on its website. You can then, with this brief in mind, create a custom web design for the client.

Advantages 👍 

• Much sought after: Since the COVID-19 pandemic, global interest in entrepreneurship has increased. In 2024 research by Amway, 60% of individuals were keen to start their own business. This trend looks likely to fuel increased demand for web design services.
• Specialist skill: Not everyone knows how to put together a website that is aesthetically pleasing, structured well, and easy to navigate. If you can do all of this, you’ve got an attractive (and marketable) skillset.

19. Graphic design elements 

You can provide these on the same kind of principle as web design services. In other words, the client can hand you a detailed brief you look over carefully before you create graphic design elements in line with it.

As for what kind of graphic design projects you will be asked to do, it’s likely to differ from day to day. Here are some that could crop up: 

• Website graphics, including logos, icons, and buttons 
• Packaging designs 
• Social media banners 
• Letterheads
• Adverts, such as for posters and billboards

Keep in mind that if you are new to graphic design, you will need to know how to use appropriate tools for the job. Graphic design toolkits worth paying attention to include Canva and Pixlr.

Advantages 👍 

• Versatile and in demand: Many graphic design elements, such as logos and icons, can be used in various places — including websites, social media pages, and print publicity materials. This helps to explain why businesses are eager to reach out to graphic designers.
• You get to learn transferable skills: Training as a graphic designer means familiarizing yourself with tools you could potentially use in many money-making projects. Pixlr doubles as a photo editing app, while it’s possible to sell Canva templates on Whop and other popular platforms.
• You can work from home: Don’t be quick to assume that working as a graphic designer would entail occupying a large rented studio space. On the contrary, graphic design is one of many remote side hustles that you can do from anywhere.

20. Mobile apps

This article has already touched upon the appeal of developing software for desktop computers. Many of the same advantages apply to making mobile apps for iPhones, iPads, and Android devices.

One key point of differentiation is notifications. Since people tend to have their smartphones with them all the time, developing mobile apps for businesses can help them with their marketing campaigns.

For example, someone who has installed an app from their favorite restaurant chain can be speedily notified when this company launches a special offer.

Advantages 👍 

• Accessible: Hordes of people know by heart how to install new apps on their devices. That’s a huge market for your software.
• You can go for white labeling here, too: A third-party company can provide you with mobile apps you nonetheless have the right to sell emblazoned with your logo and branding.
• Can complement other digital products you offer: Imagine, say, offering an educational app designed to aid progression in online courses you run. By creating this kind of ecosystem, you can foster stronger long-term loyalty to your brand.

21. ‘Onsite’ and ‘offsite’ articles

These shouldn’t be confused with articles you would post on your own online space, like your own blog or whop. Rather, the focus here is on articles you would write on behalf of other companies in exchange for payment.

These companies could post the articles on their own website. These are ‘onsite’ articles. Alternatively, the companies could arrange for the articles to be published on other websites, such as lifestyle blogs. These articles are ‘offsite’.

Onsite pieces might refer to the company in the first person, using terms like ‘we’ and ‘us’. Offsite pieces written for the same company, on the other hand, are likely to mention the brand only briefly, in this way advertising it subliminally. 

Advantages 👍 

• Use easily transferable skills: If you already write for fun in your spare time, you could adapt your way with words to writing promotional articles. Maybe you own a personal blog or are working on an as-yet-unfinished novel?
• Typically entails little (if any) upfront expense: This isn’t the kind of work that would likely require you to spend big on a high-end laptop. You could probably more than get by with an existing computer you’ve had for years.
• Can be offered alongside other services: Looking to start a freelance business? Be sure to diversify your income streams in case the article writing work occasionally dries up. The writing-related services you offer could extend to proofreading various pieces — like articles, screenplays, and dissertations.

22. NFTs

Between 2018 and 2021, the NFT market soared by 750% — and there’s still plenty of room for growth. By 2028, the market’s annual value is expected to surpass $3.3 billion. That’s significantly up from $1.6 billion in 2023.

In amongst all this, one question might be conspicuous by its absence: What are NFTs? The acronym means ‘non-fungible token’, a cryptocurrency asset recorded on a blockchain. An individual NFT can be passed between different people but not copied, substituted, or subdivided.

This makes them promising for investment purposes. Don’t fret if you are new to NFT trading, as you can get up to speed with it surprisingly easily. You can get a big helping hand here from the Nifty Workshop Membership community on Whop.

Advantages 👍 

• Can be repeatedly resold: So, as with any other investment assets, you could pick NFTs up when they are low in value but later sell them for a profit.
• Very secure: NFTs are tied to the blockchain. This means you can confirm the authenticity of any NFT that passes into your ownership.
• Easy to collect and resell: One reason why is that NFTs are borderless. You can buy them from (and resell them to) individuals based in any location.

Whop is home to the best NFT groups on the internet

23. Mastermind group

You’ve heard “work smarter, not harder”. It’s a mantra you could beneficially take with you into any line of work, from influencer marketing to high-flying legal eagling. 

You might have met many people with a history of working strenuously for years, even decades, but finding themselves with little to show for it. They could be making the rookie mistake of attempting to thrive alone…

In the 1920s, it dawned on the hugely influential self-help author Napoleon Hill that successful people don’t succeed entirely by themselves. What they do instead is collaborate with others, a strategy that helps everyone involved to fill gaps in their own expertise.

This is the essential principle behind the success of mastermind groups — or ‘masterminds’, as they are alternatively known. Starting a mastermind of your own could lead you to inspire future stars of the corporate world.

Advantages 👍 

• Easy to set up — when you know how to go about it: You can create a thriving mastermind group right here on Whop. Take a close look at how to use the Masterminds app on Whop…
• You don’t have to look far for inspiration: In fact, you can find it in the annals of history. Of course, it is unclear whether King Arthur and his Knights of the Round Table really existed. However, this chivalric order has been described as having had several elements of the modern mastermind — including its unified goal and the equality between members.
• Can go well with other digital products: When people join your mastermind, they will be eager to learn. Why not introduce them to some ebooks and online courses you offer on the same subject as the mastermind?

24. Coaching

“I want to get into coaching. Is there a list of profitable niches that I can create a digital product on?” Yes, there is. Top lucrative coaching niches include:

• Executive coaching: Teach high-level professionals how to fulfill their career ambitions. 
• Financial coaching: Assist financially beleaguered clients with growing wealth and clearing debts.
• Marketing coaching: Show brands how they can spread the word with intriguing content, SEO (search engine optimization), social media marketing, and more.
• Ecommerce coaching: Introduce clients to online shopping platforms like Ecwid and Shopify.

All of these disciplines and more can be turned into high-ticket coaching packages offering one-on-one sessions and around-the-clock support.

Advantages 👍 

• You can dip into your personal experience: In the past, you’ve probably encountered awkward problems you’ve ultimately managed to overcome. Now you can tell other people with these same issues how you did it!
• Highly rewarding: As a coach, you can dramatically change people’s lives for the better.
• Easy to mix with other digital product niches: For example, if you become a sleep coach, you could also offer an ebook filled with tips on how to beat insomnia. Similarly, wellness coaches can run self-help courses.

25. Digital subscriptions and memberships

Judging from a wide array of subscription statistics, you are likely accustomed to paying companies regular fees to access particular perks. In 2023, 56% of shoppers had a subscription — a large increase from 44% only a couple of years prior.

There’s a lot of overlap between online subscriptions and memberships. With either option, you would be able to package various digital products together — including online courses, multifaceted tools, and premium content.

However, online memberships differ from subscriptions in that, with the former, a significant community element is baked into the platform itself. Whether you fancy making services available via subscription or membership, you can do so on Whop.

Advantages 👍 

• Great value: You can advertise this as a USP of the subscription or membership. Those who take up the offer will get a wide range of goodies at one attractive price! (Admittedly, the ‘attractive’ part of that equation is going to depend on you choosing the right ecommerce pricing strategies.)
• Higher conversion rates (possibly): It can be easier to tempt people into signing up when they know they can do it with just a tap or click. 
• Higher retention rates (hopefully): On a similar note, subscriptions and memberships can help your business to lower its churn rate.

How to create and sell digital products

Now that you know what digital product niches there are, you need to learn how to make digital products.

Exactly how you create and sell digital products depends on what niche(s) they occupy. However, here’s a look at the general steps you should take in any case…

1. Decide on your ‘big purpose’

As you run through digital product niches you can choose from, you might have to rule out many straight away due to various factors. This isn’t an entirely bad thing, however — as it will get you closer to ascertaining your ‘big purpose’.

This refers to the kind of major change you want to bring about — and how equipped you are to do so. For example, if you have teaching experience, you could use that to teach students who are already at college but need a little extra help.

2. Create an MVP

Once you’ve established an idea of the digital product you want to sell, you can create a basic version of it to start with.

You’ve probably heard the term the term ‘MVP’. But in this case, we’re not talking about the Most Valuable Player in the NFL. We’re talking about your ‘minimum viable product (MVP)’. An MVP is basically an in-development version of a product. 

The idea with an MVP is that you give it enough features to make it a cohesive, functional product. Potential customers can consequently test it before reporting back to you about where it excels and where improvements should be made.

Learn more about what an MVP is and how to launch one.

One classic example of an MVP is Zappos. This started life as a basic website called shoesite.com, which entrepreneur Nick Swinmurn launched to test a new, unorthodox way of buying shoes online.

You can release your own MVP here on Whop, where you could also solicit feedback by starting an online community.

3. Tweak the product in response to feedback

As you put the MVP through its paces, you may quickly spot areas in need of improvement. You could heed feedback given by participants in your above-mentioned Whop community or research what members of your target audience would want.

To that end, consider visiting Facebook groups and online forums where these people tend to gather. Are there any particular grievances they frequently air? You could address these with the design of your digital product.

How to market your digital products

You might spend lots of money on marketing, but sometimes, spreading the word about your products can come down to just a few clever gestures. Here are a few worth giving a go…

Take a ‘quality-first’ approach

Your first priority should be creating a genuinely great product. While you can’t always be certain that ‘if you build it, they will come’, you can still foster positive word of mouth.

Promote ‘free samples’ of your products 

On Whop, it’s easy to set prices of your digital products and even offer some for free. The free offerings should be ‘lite’ versions of your main products, allowing otherwise reluctant customers to try them out before committing further.

Encourage satisfied customers to become affiliates

Has a customer been in touch to say how much they liked your product? Let them know that they can be paid for promoting your brand and its digital products.

The Whop affiliates program lets members earn recurring income by referring whops. If you are on Whop, show your happy customer how becoming an affiliate for your whop takes just three clicks!

Bring your digital product A-game with Whop

If you have never previously attempted to make and sell digital products and are nervous about the prospect of doing so, Whop can help you. The Whop website is packed with articles and whops teaching how to sell digital products effectively.

So, how can you maximize what you gain financially from digital product niches? One key factor here is where you sell the digital products. By choosing Whop, you can keep up to 97% of your revenue (less payment processing fees).

Whether you're selling SaaS, templates, online courses, printables, online community access, webinars, masterminds, meal plans or anything else digital, you can do it with Whop.

Itching to sell on Whop? Using this all-in-one platform, it takes mere minutes to open your own whop and start selling.

Digital products FAQs

What are the best digital products to sell?

For you personally, the best digital product niches are likely to be those most aligning with your personal interests and skills. Even the most promising product ideas on paper can be pointless for you to pursue if you lack your own burning passion for them.

What are the top selling digital product niches?

The answer to this question is likely to differ depending on where you get the information. It can also differ from one outlet to another. The best selling digital products on Amazon include gaming and education apps as well as ebooks in the education and fiction genres. 

How much can creators potentially make selling digital products?

Again, many different variables are at play here. One major factor is the platform where creators sell the products.

In March 2024 alone, over 1,300 people earned more than $2,000 on Whop. Of these creators, 520 brought in more than $10,000 and 128 over $50,000. 18 sellers even made in excess of $250,000!